VapeQwik, a UK-based online store with nearly a decade of expertise, offers premium vaporizers and e-liquids as a superior alternative to traditional smoking.
The brand has rapidly expanded to become a market leader across the UK, Ireland, and mainland Europe.
Part of the Superior E-Liquids and Apache Vape network, VapeQwik partners with top retailers to serve nine European countries.
VapeQwik offers quality vape products at great prices, helping smokers switch to healthier alternatives.
The company decided to optimize its website for mobile compatibility to provide users with a seamless browsing experience.
Magento Development Services enhanced its website with improved cross-device compatibility, ensuring a seamless shopping experience across all devices.
Vaping culture in the United Kingdom has grown and transformed as people increasingly accept it as a less harmful alternative to tobacco use.
Statista June 2024 report values the UK market for electronic cigarettes and vaporizers at 3.9 Billion U.S. dollars.
Health concerns push people to change their habits, driving many to turn to vaping, attracted by its variety of flavors and customizable options.
The UK’s regulatory framework ensures consumer safety and maintains product quality, fostering trust in the vaping industry.
Consumers now frequently turn to online platforms to buy vaping products, reflecting the shift in evolving purchasing patterns.
Online retailers offer a wide range of e-cigarettes, e-liquids, and accessories, making shopping convenient for all.
Moreover, easy access to online shops, price comparison, and reviews has driven e-commerce growth in the vape market.
Online vape sales are changing shopping habits and highlighting the growing importance of digital retail in the UK’s vape market.
VapeQwik had several website issues with their online store. Their website wasn’t properly optimized to work smoothly on all devices.
The mobile version, in particular, was very hard to use, which made many customers leave out of frustration.
The product and category pages were too slow to load on mobile, causing impatient shoppers to quickly quit browsing.
The checkout process was also overly complicated and took too long, leading to frequent abandoned carts.
Fixing these critical problems was important for the company to significantly boost its online sales.
This case study will explore how Webkul services resolved VapeQwik’s business challenges.
Magento 2 PWA Extension uses web browser compatibility to provide an app-like experience to the users of your Magento 2 website.
The users on the VapeQwik website could install it as a PWA on their mobile devices without the hassle of app stores.
It’s incredibly fast, functions seamlessly even with poor internet, and sends push notifications to keep VapeQwik buyers engaged.
It looks and functions like a native app but updates on its own, offering VapeQwik’s customers a seamless and responsive experience.
Unlike native apps, it uses minimal memory and works smoothly on all Android and iOS devices, boosting its online performance.
Using Webkul’s powerful solutions, VapeQwik experienced a noticeable increase in customer engagement on their platform.
More shoppers began purchasing products through mobile devices due to the streamlined interface and hassle-free checkout.
Thanks to these Magento 2 extensions, VapeQwik has become a leading vape retailer in the United Kingdom.
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