Optimizing Shipping Rates for Rainbow Art Glass

Rainbow Art Glass operates as an online supplier of specialty glass products. The platform provides glass supplies, art tools, and materials to creators and businesses across the US.

Installed Modules:

• UPS Shipping Module: Integrates real-time UPS shipping rates directly into the checkout workflow. It helps calculate accurate delivery fees based on package weight and location.
• USPS Shipping Module: Connects the store with USPS services to display live rates. It provides reliable domestic shipping options for online shoppers.

Business Market Overview

The US arts and crafts e-commerce market continues to expand rapidly with increasing online demand. High shipping costs often lead to shopping cart abandonment in specialized retail sectors. Offering dynamic shipping discounts helps e-commerce retailers increase conversions effectively. Source: Statista US E-Commerce Market Insights

Challenges Faced by the Client

The client needed a way to offer discounted shipping rates on carriers. Standard shipping modules only displayed raw API rates without flexible discount options. Manually adjusting individual carrier rates across services was inefficient and time-consuming. The client wanted a centralized setting to apply automated percentage discounts easily.

Our Solution

We implemented a custom shipping discount feature within both modules.

• Added an enable/disable toggle button for shipping discounts in module settings.
• Included a percentage-based discount input field for quick adjustments.
• Modified rate calculations to automatically deduct the specified percentage from live API rates.
• Preserved existing carrier workflows while applying dynamic discounts at checkout.

Solution Benefits

• Flexible Rate Management: Store admins can enable or disable discounts instantly.
• Automated Calculations: Percentage discounts apply across all UPS and USPS carrier services automatically.
• Improved Conversions: Lower shipping fees encourage customers to complete purchases faster.
• Seamless Integration: Live API updates remain functional without breaking existing shipping rules.

Conclusion

Customizing the shipping modules allowed Rainbow Art Glass to offer competitive rates effortlessly. The automated percentage discount feature streamlined administration and enhanced the customer checkout experience.