Magento 2 PWA and Trusted Web Activity: It’s the era of digitization and the Mobile Industry is growing rapidly with each passing day.
For instance, every now and then brands launching new mobile phones that equip and furnish modern tech-stack; brands are launching an upgraded cellphone model in terms of technology.
Mobile Commerce is levitating in a blink of an eye. For that reason, entrepreneurs know that it is the future of the digital evolution cosmos.
Having said that, in this article, we shall majorly discuss Magento 2 PWA, Progressive Web Apps, and TWA (Trusted Web Activity).
Let us start off and explore about these interesting topics in the upcoming section.
Magento 2 PWA
Magento has gained so much popularity and at present, it is one of the most preferred e-commerce site development platforms. This is due to various reasons-
- Its scalability and flexibility.
- Because of its subtle yet swift purchase process
- It is compatible with all the gadgets and devices.
- The multi-store feature using which you manage multiple stores through a single dashboard.
Implementing PWA with Magento 2
Magento has spread its horizons to the PWA cosmos as well. The Headless Progressive Web Application (PWA) for Magento 2 implements web compatibilities to offer mobile app experiences to the end-users.
The headless PWA’s are instantly discoverable and useable via browsers which eliminate the need to download the application before one needs to use it.
The front-end of Headless Progressive Web Application (PWA) for Magento 2 is completely built on React-JS. This makes it easily customizable and provides a better experience to its users.
Headless PWA’s offer clients the same experience as a native Android or iOS application. Thus, it is in the form of a regular website instead of a separate application.
Magento recently introduced the Magento PWA Studio project in Magento 2.3* version.
Headless Progressive Web Application (PWA) for Magento 2 incorporates headless Magento 2 PWA Studio (A suite of tools by Magento for building a web store to a Progressive Web Application).
A Brief Insight: PWA and TWA
Progressive Web Apps or PWA
There have been some major evolutions in the Mobile App Development Industry; one of its finest gestations is the PWA.
Progressive Web App implements modern web techniques to provide an app-like experience to anyone using the browser.
Moreover, a PWA would employ the native device APIs to yield an uninterruptible experience to mobile consumers.
As a mobile development enthusiast, we know how PWA has entirely changed the definition of mobile app experience.
Where it offers an ordinary app-like feel on your device, it is extremely robust, swift, and reliable as well.
Not only this, a Progressive Web Application works even in the zones with no or slow internet connections, and even when the device is offline.
PWA doesn’t require any installations and has the high-end ability to work inside the browser. If a user explicitly wants PWA, one can add it as a hotlink to the device’s Home Screen without any heavy downloads.
PWA is cost-friendly, as the same version of the app works across different devices.
Trusted Web Apps or TWA’s
Well, now be prepared to deliver PWA on the Google Play Store!! But how? Is it even possible?
Indeed! With the Trusted Web Apps feature, that Google allows Progressive Web Apps with the help of TWA API in the Google Play Store.
Trusted Web Apps can be used as receptacles that include a PWA for establishing operations for an Android App.
Moreover, no browser UI can be seen in the app; not in the URL bar also. The TWA has an inbuilt process that ensures that the website and the application are owned by the same developer. Some digital assets links are responsible for assessing the same.
TWA has the leverage to access features of Chrome as well. The reason is that it forms its derivation from the Chrome Custom Tab. This in turn enhances and improvises its functionality.
Further, the TWA technology facilitates the browser to interpret the PWA in full screen. Moreover, the Trusted Web Activity must be compatible with the Web features and APIs of the browser.
One of the prime advantages is that the TWA shares storage with the browser. Therefore the login states and user preferences are shared without any hindrance across events.
We must have heard about Instagram Lite, Facebook Lite, Twitter Lite. These are PWA’s and most of these apps implement the Web View, which however requires a lot of native code for various activities, such as notifications.
With the help of TWA API, one can submit PWAs on the Google PlayStore along with the native features. Most importantly, this requires minimal coding in Kotlin or Java.
But there pops up a question. Why is there a need to publish a PWA in store? To explore that, let’s move on to the next section.
Need for PWA in store
The first reason is your users can find your app in the Google Play Store! Eventually, you will have to compile your own APK before publishing it on the store.
Moving on let,’s see why is what can be done with a PWA in the store.
- Furnish a Home Screen Widget
- Native screens along with PWA content
- Delivering App Shortcuts and other integrations with the OS
- Background services utilizing native features
- Provides a wear OS companion app or Android Auto extension
- Re-installed after a harsh reset or a backup restore on a new phone
- Circulate multiple PWA icons in the Launcher and home screen, tracking different URLs for the same host.
- App monetization
The Final Words!
Delivering PWA through the Google Play store is a sweeping change in the era of Mobile App Development.
Where a PWA or a Progressive Web App is a High-Quality Web Experience, TWA or Trusted Web Activity wraps up the PWA just so to ensure offering a first-class, enhanced experience from an Android App whenever they tend to offer least possible quality requirements.
That’s all for Stepping into the Cosmos of Magento 2 PWA and Trusted Web Activity. Feel free to connect with us by adding a ticket and let us know your views to make the module better at webkul.uvdesk.com.