Retail, United Kingdom
Flooring Fleet is a UK Flooring Retailer that uses sample products to help customers choose products wisely from their platform.
Case Study
Eastern Marine
Eastern Marine is a United States–based retail brand serving customers across boating, fishing, outdoor recreation, and lifestyle categories.
The company offers a wide range of products including marine supplies, fishing gear, outdoor equipment, apparel, accessories, and utility items for everyday use.
With a strong retail presence and a growing online store, Eastern Marine focuses on offering reliable products from trusted brands for both hobbyists and professionals.
The brand aims to make online shopping simple and flexible for customers browsing large catalogs and planning purchases together.
Eastern Marine wanted to improve the cart experience by allowing shoppers to save selected items and share carts with friends or family before checkout.
To support this goal, the company partnered with Webkul and used Magento Development Services to improve cart handling and customer convenience.
Eastern Marine manages a large and varied product catalog, and many customers needed time to review, save, or discuss items before placing an order.
Without a built-in option to save or share carts, shoppers often had to rebuild selections, which slowed down decision-making and checkout.
This gap made it harder for customers to collaborate on purchases, especially for group buys or planned orders.
To address this, the company partnered with Webkul to simplify cart saving and sharing on its Magento 2 store.
This case study shows how the brand improved shopping convenience and supported smoother buying journeys for its customers.
Share Cart extension for Magento 2 helped Eastern Marine make cart handling simpler for its online shoppers.
With this solution, customers can save their selected items and share the cart link with friends, family, or team members before checkout.
This feature supports better purchase planning, especially for bulk orders or shared buying decisions, without the need to rebuild carts.
Store admins can manage shared cart data smoothly while keeping product details and pricing consistent across sessions.
The integration improved shopping convenience by reducing repeat work, saving time, and making the buying process smoother for customers.
With the Magento 2 Share Cart module, Eastern Marine made it easier for customers to plan and complete purchases.
Shoppers could save their carts and share selected items with others, reducing the need to repeat product selection.
This change helped shorten decision time and made checkout smoother for group and planned purchases.
Overall, these Magento 2 Extensions helped them improve cart usability and support a more convenient shopping experience.
Flooring Fleet is a UK Flooring Retailer that uses sample products to help customers choose products wisely from their platform.
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