Cosmalis: Belgian Cosmetics Firm Shows Prices After Login on Magento via Webkul

Project Snapshot

• URL: Cosmalis.be
• Country: Belgium
• Industry Vertical: Cosmetics
• Business Insights: Cosmalis, a Belgian cosmetics supplier and Beauty Academy, attracts over 2,500 monthly visits to its online store.
• Solution Provided: We implemented Magento 2 Show Price After Login for Cosmalis to hide prices from guests & support its refined pricing strategy.
• Platform: Magento 2

Merchant Story: Cosmalis

Cosmalis is a Belgium-based Beauty Academy and cosmetics product supplier, operating from Roeselare and through its online store.

The brand offers professional beauty products and practical training courses for aspiring and experienced beauty professionals.

It helps beauty specialists improve their skills and grow their business through trusted brands and expert training.

With a friendly and professional approach, Cosmalis creates a supportive space for anyone passionate about beauty.

The company decided to hide product prices from guests and unregistered users, displaying prices only to registered customers after login.

To achieve this, they partnered with a reputable Magento Development Company to implement the Adobe Commerce solution.

Cosmalis’ Challenges: Managing Product Price Visibility for Non-Logged-In Users

Cosmalis encountered challenges in controlling product price visibility for guest and non-logged-in users on its Magento store.

Keeping prices openly visible allowed competitors to easily track their pricing model, impacting their market positioning within the beauty industry.

Public pricing reduced the need for visitors to register or log in, limiting sign-ups and personalized engagement opportunities.

Without price control, the brand had limited opportunities to grow its professional customer base and gather valuable business insights.

This case study explains how Cosmalis resolved these concerns using using Webkul’s eCommerce solution.

How Webkul Enabled Cosmalis to Hide Prices and Build a Stronger Customer Base

Show Price After Login for Magento 2 extension proved highly effective for Cosmalis online Magento store.

It hides product prices and disables the add-to-cart option for guest and non-logged-in users.

Visitors are prompted to sign in to view pricing details and continue with purchases.

With this setup, the brand gains better control over price visibility while encouraging more users to register and engage with the website.

Results of Refining Cosmalis’ Pricing Strategy with Magento 2 Show Price After Login

Cosmalis adopted the Magento 2 Show Price After Login extension to manage product pricing access and build a stronger professional customer community.

The extension limited price visibility and removed purchase options for visitors who were not signed in.

Users were prompted to log into their accounts to access pricing details, driving higher account creation and meaningful interactions.

As a result, the brand strengthened pricing control, grew its registered user base, and improved long-term customer retention.

Use Webkul’s Magento 2 Extensions to regulate pricing access, enhance customer engagement, and drive sustainable eCommerce growth.

• Restricted pricing access for guest visitors
• Increased engagement with professional buyers
• Protected competitive pricing structure
• Improved Magento store pricing control
• Boosted new account registrations