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    BigCommerce Marketing Cloud Connector

    Overview –

    Avail unified synchronization between BigCommerce & Marketing Cloud with BigCommerce Marketing Cloud Connector. It is enhancing the features of e-commerce and CRM platform with the concept of service first approach. It enables you to sync categories, products, customers & orders from BigCommerce to Marketing Cloud.

    Features –

    • Provides easy integration & synchronization of data with Marketing Cloud platform –
      Sync products, customers & orders from BigCommerce to Marketing Cloud platform, so you don’t have to worry about your marketing campaigns, as all required data will be present at the Marketing Cloud platform to create proper campaigns for your audiences.
    • Required marketing data will be synchronized –
      Products & orders synchronization with data extension, all the data for your marketing needs will be added to Marketing Cloud data extension that will be required to you for the proper marketing campaigns.
    • Selection of subscribers –
      The option has been provided for the synchronization of BigCommerce customers or BigCommerce subscribers to Marketing Cloud subscribers list, you can select any one of them and can set your campaigns accordingly.
    • Multiple store syncing-
      Separate data extension and subscribers list are created for the separate stores so you can manage your marketing campaigns for multiple stores from one place only, data extension and subscribers list are created along with the store hash so that it could be distinguished from data for other stores.
    • Real- time synchronization –
      Auto-sync option is provided so any changes like creation or update in the orders, products and subscribers/customers from the BigCommerce end will be updated accordingly to the Marketing Cloud platform so that you don’t need to sync it manually every time.
    • Isolated data for campaigns-
      To increase the functionality and capability of the campaigns, data for product varients and ordered products are also sent in separate data extension so the Marketing Cloud admin can utilize most of that data accordingly in the campaigns by creating the required data relations.

    How To Install The App –

    Go to this link https://marketingcloud.eshopsync.com/ and click on Buy Now option to buy the connector.

    Further, you will be redirected to the Bigcommerce Marketplace. Here you will need to click on Get This App option to install the application as shown in the snapshot below –

    When you will click on the “Get This App” option it will take you to the login page of BigCommerce. Just log in to your BigCommerce store if not logged in.

      • Now, click on the “install” as shown below –

    After installation will get complete, you will find the Marketing Cloud Connector by Webkul in the list of app installed at your bigcommerce end.

    Step 1 :

    In step 1, You have to go to the App Setting >> General and just enter the credentials like Client Id, Client Secret, Account Id and Sub Domain and save.

    How To Get The Credentials-

    You will get these credentials at Salesforce Marketing Cloud end.
    Login your Salesforce Marketing Account, now go to Setup then under Platform Tools you will find Apps >>Installed Packages click on it as shown in the snapshot –

    After that, click on New and add new package details as shown below –

    View of Created package –

    Now after creating the package click on it and add a new component as shown below –

    Choose the component type and click on next as shown below –

    Further, you have to select server-to-server option then click on next as shown below –

    Now, check the boxes accordingly as shown –



    Now after selecting the check boxes accordingly. Click on save as shown below –

    After this step, you will get the required credentials from here as shown –

    For Account Id and Sub Domain you will need to go to Settings >> Company Settings >> Account Settings as shown –


    Now, proceeding further with the next step, now after the general settings you need go to the App Setting >>Application as shown below –

    Step 2 :

    Now, in step 2, you will need to go to sync data option to sync all the data from Bigcommerce end to Salesforce Marketing Cloud end as shown in below snapshots –

    • Subscriber Synchronization From Bigcommerce To Salesforce Marketing Cloud –

      To sync subscriber from Bigcommerce end to SFMC end you need to go to sync order then subscribers as shown below.

    • Product Synchronization From Bigcommerce To Salesforce Marketing Cloud –

      To sync products from Bigcommerce end to SFMC end you need to go to sync order then products as shown below.

    • Order Synchronization From Bigcommerce To Salesforce Marketing Cloud –

      To sync order from Bigcommerce end to SFMC end you need to go to sync orders then orders as shown below.

    • Note : You need to use sync option only if you have not enabled the auto sync.

    Exported Data At Marketing Cloud End –

    Navigate to Email Studio-> Emails-> Subscribers->Data Extensions. The data ie; products, customers and orders will be exported here in these data extensions.

    How To Upgrade The Plan –

    For the subscription related information, you will need to go to My Subscription >> Subscription Information. We have provided a free trial plan for 10 days which will be allocated to you when you will install the application.
    Now click on the upgrade plan option to upgrade the plan as shown below –


    There are the three types of plans as follows –

    • Basic – Basic plan is of $15.00 per month, with the help of this plan you can sync 5000 subscribers from BigCommerce end to Marketing Cloud end.
    • Executive – Executive plan is of $25.00 per month, with the help of this plan you can sync 400000 subscribers from BigCommerce end to Marketing Cloud end.
    • Business – Business plan is of $45.00 per month, with the help of this plan you can sync unlimited subscribers from BigCommerce end to Marketing Cloud end.


    Support

    That’s all for the BigCommerce Marketing Cloud Connector. Still, have any issue, feel free to write us at support@webkul.com and let us know your views to make the app better. For any kind of technical assistance, just raise a ticket at http://webkul.uvdesk.com


    Current Product Version - 1.0

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