Megaropa is a Costa Rican online store selling high-quality, used clothes for men, women, and kids.

They offer a wide variety of styles, from casual to formal, at affordable prices. Their website is easy to navigate and allows customers to filter by size and brand.

Megaropa ships its products nationwide using shipping and logistic services in Costa Rica and also offers worldwide delivery.

They have a vision, “To become the preferred web store for the online purchase of clothing items”.

They also aim to be the one-stop shop for online clothing purchases with a focus on customer satisfaction by setting up an eCommerce marketplace in future.

Used Cloth Market in Costa Rica

According to OEC, “In 2022, Costa Rica imported $9.76M in Used Clothing, becoming the 89th largest importer of Used Clothing in the world.”

“In the same year, Used Clothing was the 325th most imported product in Costa Rica.”

“Costa Rica imports Used Clothing primarily from: United States ($7.42M), United Kingdom ($654k), Nicaragua ($530k), Canada ($529k), and Pakistan ($350k).”

“The fastest growing import markets in Used Clothing for Costa Rica between 2021 and 2022 were United States ($2.61M), United Kingdom ($390k), and Nicaragua ($161k).”

What Challenges did Megaropa face?

Megaropa understands the importance of reward points for boosting sales and building enduring customer relationships on its e-commerce platform.

Because in the future, long-term customer relationships will eventually help their web store to generate higher revenue and market their brand.

They are looking for a solution where its customers can earn reward points for every purchase they make, and redeem these points in their next purchases.

To integrate this feature into their Magento 2 e-commerce platform, they contacted Webkul via UVdesk ticket support.

In this case study, we’ll learn about the solution that Webkul provided Megaropa to overcome these challenges.

Solution:

Integrating Reward Points Solution

Magento 2 Reward Points extension offers a loyalty program with reward points for customers, where they can earn points for their activities and purchases made on the web store.

So, Megaropa integrated this extension into their Magento 2 Store.

Customers are provided reward point for registering on the website.

Similarly, if users purchase products they get loyalty points which can be used to purchase other products.

Whenever a customer makes a purchase at the store, they are rewarded with loyalty points.

On the customer’s end, they have a separate dashboard in the account panel, for their rewards point information.

Customers can use the reward points for taking discounts while purchasing other products.

The store admin can also customize reward allocation from the back end, which includes –

• Value: The value of one reward point.
• Points Application: Reward points are applied based on cart total, product, quantity, or category.
• Joining Reward: Reward allocation on signing up.
• Expiry: The expiration interval of reward points.
• Redeem Limit: The maximum number of points redeemable at a time.

End Note

With the help of the Webkul Magento 2 reward points extension, Megaropa can implement the feature reward points to its customers.

After the implementation of the Magento 2 extensions, Megaropa’s customers get benefit from rewards on their purchases, It’s a win-win for both, Megaropa and its customers.