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Case Study Seron

SERON – Italian Online Marketplace Store Unlocked its Potential with Webkul’s Solutions

Platform Adobe Commerce
Industry Retail
Country Italy
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Seron, Italy’s premier online retail marketplace or one-stop destination advanced its digital roadmap with the multivendor marketplace store and other functionalities.

Utilizing E-Commerce Solutions, the website gives Italian users the ability to buy and sell a vast range of products from different categories.

These categories include electronics, home appliances, clothing, acoustic solutions, and many more.

Additionally, The company aims to maintain meaningful bonds while doing business therefore creating a space for imagination to flourish, driven by human minds.

Through this case study, we review how retail management development services empowered Seron’s e-commerce evolution.

Online e-Commerce Market in Europe

As per Statista, the European e-commerce market would see steady growth, with total revenue increasing by 220.6 billion U.S. dollars from 2024 to 2028.

Many are dealing with the issue of not finding suitable platforms to sell their goods therefore, Seron plays an important role in it.

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The top European marketplaces like Amazon, eBay, Zalando, etc. highlight the ideal platforms for brands and retailers looking to expand their presence.

Although Italy’s population of over 60 million outpaces Spain’s, its per capita online spending is lower.

Italy ranks in Europe’s top 5 for E-commerce, with its online consumers dedicating a sizable portion of expenditures.

Problem Statement

The founder was looking to transition their current store into an online multivendor marketplace and required additional functionalities to incorporate.

Furthermore, The goal of the Founder was to provide an online marketplace with features that assist sellers with their demands.

The founder needed to find suitable extensions that would allow them to convert the store into a multivendor marketplace and get their platform operational quickly.

How does Webkul help Seron?

The founder came across Webkul’s Magento 2 Extensions and therefore approached Webkul’s team.

Through the UVdesk tickets system, Webkul’s team conducted detailed discussions with Seron’s team to understand their needs.

Seron required a solution that manages product categories and transactions to focus on providing a wide choice of items.

Therefore, Webkul’s team guided and provided the requisite extensions that are needed for a marketplace store to scale its business.

Provided Magento 2 Multi-Vendor Marketplace

Magento 2 Multi-Vendor Marketplace transforms a store into a multi-vendor marketplace where independent sellers can easily set up shop.

This extension converts your e-commerce platform into an online mall with multiple vendors selling diverse products.

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In this, sellers can easily list products, update inventory, view and process orders, arrange shipments, and customize their profiles.

The Magento 2 Multi Vendor Marketplace extension works perfectly with the aesthetics and functionality of the Hyva theme.

Magento 2 Marketplace Advance Commission

Magento 2 Marketplace Advance Commission allows to setup of specific commissions on vendor products and categories.

For products that fall under multiple commission-based categories defined by the admin, the commission rate applied will be the maximum rate among those categories.

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Additionally, there are two types of commissions available, fixed and percent.

The admin can set a commission rate on a per-product basis, both for existing products as well as any new products added.

Magento 2 MangoPay Payment Gateway

Mangopay payment gateway plug-in brings versatile payment processing capabilities to Magento 2 stores.

It enables acceptance of various payment methods including credit cards, debit cards, and bank transfers in multiple currencies.

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With Mangopay, Magento 2 merchants can select from a wide range of currencies to set as their base currency, including EUR, USD, AUD, CAD, HKD, JPY, AED, and ZAR.

The Mangopay payment gateway enables secure transactions through its use of anti-fraud and anti-money laundering mechanisms.

Final Words

Webkul’s Magento 2 extensions played a key role in enabling an online store, to transform into a marketplace and provided other functionalities.

Additionally, These extensions enabled the website to become more user-friendly and customer-centric.

Finally, with the help of Webkul, Seron modified its Magento 2 store to meet specific business needs and goals.

Disclaimer – Please note all the images and content used in this article belong to their respective copyright owners. If you have any issues or complaints related to this article, please send us an email at [email protected].
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