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    Case Study Best Espresso

    Famous Shop Of France’s Best Espresso Is Using Webkul Extensions To Improve Their Sales

    Platform PrestaShop
    Industry Retail
    Country France
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    case-studies-image

    Best Espresso has been selling suitable coffee for Nespresso and Dolce Gusto machines in Italy for many years Espresso Shop.

    It has a global presence and is well-known, thanks to Italian know-how that no longer needs to be proven.

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    We’ve been in business for 25 years in the south of France, and our Espresso Shop goal is to delight coffee enthusiasts from all over the country by offering a one-of-a-kind product that stands out in terms of quality, affordability, and variety.

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    It serves coffee in a variety of ways:

    It also has a large assortment of Nespresso, Dolce Gusto®, Lavazza, DeLonghi, and other coffee equipment.

    Ecommerce Sector In France

    According to the Statista Digital Market Outlook, market expansion in France is likely to continue in the coming years. 

    For the following four years, except that the compound annual growth rate (CAGR 21-25) will be 5%. 

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    This decline, when compared to the 14 percent year-over-year gain, indicates a relatively crowded market.

    Another sign of market saturation is France’s 69 percent online penetration, which means that in 2021, 69 percent of the French population will have purchased at least one product online.

    e-commerce looks into five different categories. Fashion is the most popular segment in France, accounting for 29% of all eCommerce revenue.

    Toys, Hobby & DIY come in second with 21%, followed by Electronics & Media with 20%, Furniture & Appliances with 16%, and Food & Personal Care with the remaining 14%.

    Introduce Subscription Products 

    At first, the client contacted WEBKUL for some custom requirements. He wanted to show the subscription products on his website so that his customers can experience better and more trustworthy.

    We took this conversation ahead, discussed the client’s needs, and finally proposed a workflow to the client. Corbani Julien liked the shared workflow and decided to proceed with the work.

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    In our day-to-day life, we all need one or the other product regularly or at regular intervals. If we see around, we will find that now many people don’t even like to go out shopping.

    They rather prefer their products to be delivered to their doorstep. Unlike other products, daily essential products are something that we need at regular intervals.

    Why Needed One Page Checkout?

    On Best Espresso, buyers will find a single-page checkout process to ease the purchase process. With this, all the necessary information is entered on the same page without visiting multiple web pages.

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    How Product Combinations Table View Helped?

    Corbani Julien needed a tool to display the combinations on the product page in an organized way. For this, they approached Webkul and we offered them the Prestashop Product Combinations Table View module.

    Now, the customers do not have to select the attributes to view their price, and stock status, and then add them to the cart. Add to cart button place in each table row to facilitate quick checkout.

    Product Slider 

    Corbani wanted to show slideshow banners on the store homepage. Banners are visually appealing and get instant attention from the site visitors.

    Using the Product Slider add-on can upload multiple images to show as banners on the collection page.

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    Apart from the banner slider, everything is made responsive to look amazing on any device resolution – laptop, or tablet.

    Adopting New Technology to Grow Their Business

    After Best Espresso adopted new technology they successfully provide the best services to their customers as per the commitment.

    Disclaimer – Please note all the images and content used in this article belong to their respective copyright owners. If you have any issues or complaints related to this article, please send us an email at [email protected]
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