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Case Study Souriamall

Souriamall – M-commerce adoption by specialized fashion marketplace from Syria

Platform CS-Cart
Industry Fashion
Country Syrian Arab Republic
case-studies-image

Souriamall is the first online mall in Syria that specialized in fashion. Not only clothes, but they are also dealing in the other categories as well like shoes, accessories, bags, jewellery etc.

Souriamall has added a large number of brands to provide a wide variety to its customers. In fact, they are offering products in multiple categories as well to provide more choices.

souriamall-homepage

Souriamall Homepage

Souriamall offers multiple payment options to its customers from online payment to cash on delivery as well. Because It improves the confidence among the customers to get the product first and make the payment in cash upon delivery.

Apart from that, Souriamall has physical outlets as well. Local people called the “mall” for the same and go over there to make the purchase offline as well.

As Souriamall is a marketplace, it allows other sellers as well to become a seller and can sell their products. Hence, it helps the respective sellers to sell their products to the available large number of acquired customers.

Souriamall attracts Syrian industry and trade leaders from various governorates to display and sell their products directly to the customers.

eCommerce in Syria

Syria is facing an ongoing multisided civil war. And due to this civil war, the infrastructure required to boost eCommerce activities in a country was not developed as compared to other countries in the region.

Syria’s telecommunication is also the least developed in the Middle East. Due to this, the penetration of the internet is also low. Despite these issues, now eCommerce took some pace in Syria.

The other factors for slow eCommerce penetration are the low availability of online payment methods and the shipping carriers to ship the products in the country.

Despite all of the hurdles, the people of Syria want to move forward and try to be a part of the global economy.

To overcome online payments, eCommerce companies majorly rely on cash at the delivery of online orders. Apart from that, a trend to have a physical presence in the form of Point of Sale (POS) as well along with the online shop gives some relief towards the declining sales.

How did Webkul help to build the mobile application?

Webkul is an expert in mobile application development. Over a period of time, Webkul adopted the latest technologies to improve the customer experience with the mobile application.

With the latest design adoption, the mobile application experience improved over the period of time. Due to these factors, the Souriamall team finalized Webkul to build their mobile application.

Using CS-Cart Multi Vendor Mobile App, we develop the mobile application for them for Android. This allows the users to view the seller information as well for the respective products.

The other notable features of the CS-Cart Multi Vendor Mobile App are as follows :

Developed mobile application overview

The overview of the developed mobile application can be viewed with the help of below mobile screens :

splash-screen
Splash Screen
home-screen
Home Screen
side-drawar
Side Drawer Screen
sign-in-screen
Sign In Screen
registration-screen
Registration Screen
account-screen
My Account Screen
brands-screen
Brands Screen
product-page-screen
Product Screen
cart-page-screen
Cart Screen

Whatsapp integration in the Souriamall mobile application

Souriamall team requested to integrate Whatsapp into the mobile application to allow their customers to interact with the shop via Whatsapp.

whatsapp-integration
Whatsapp Integration

As per the request, the Webkul team has integrated Whatsapp into the mobile application. Now, a customer can click on the Whatsapp button which is available in the mobile application and can move the conversation over Whatsapp.

It leads to more conversion as the queries of a customer can be quickly addressed. Moreover, that helps to improve customer satisfaction as well.

Final Words

Mobile is now an essential part of life. The time consumption on mobile per user is increasing day by day. Due to this fact, to make the presence of business in the form of mobile applications is also increasing.

Businesses want to adopt the m-commerce strategy to gain an advantage from the same. For the same reason, the Souriamall team also want to go ahead with the adoption of m-commerce.

After the successful development of the mobile application, the Souriamall team left us a review as well.

Super professional and dedicated team. They really deserve 5 stars for their hard-working, commitment, and patience to address all my requests while developing my mobile app. I personally recommend Webkul to all friends keep good work up Webkul team thank you
Ayman Munther Habal
Managing Director - Souriamall
Syrian Arab Republic
Disclaimer – Please note all the images and content used in this article belong to their respective copyright owners. If you have any issues or complaints related to this article, please send us an email at [email protected].
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