Marketplace, Romania
Romanian wall decor store sets up Multi Vendor Marketplace to increase product offerings to the customers by on-boarding sellers on the platform to grow business.
SolarXtrade is a Netherlands-based B2B marketplace connecting solar panel installers with trusted suppliers across the renewable energy sector.
With insight into procurement hurdles, the brand launched a platform for solar components, streamlining sourcing with speed, clarity, and cost-efficiency.
Built on CS-Cart Multi-Vendor, SolarXtrade offers a robust set of tools for installers to manage suppliers, streamline orders, and track transactions in real time.
The platform simplifies procurement with intuitive vendor tools, real-time orders, and a product-rich setup for solar professionals.
SolarXtrade aimed to enhance its CS-Cart marketplace by integrating Google Tag Manager for improved tracking, marketing performance, and insights.
To bring this vision to life, they partnered with a trusted CS-Cart development company to implement a tailored, CS-Cart–based solution.
SolarXtrade struggled to gain meaningful performance insights due to limited tracking capabilities within its CS-Cart marketplace.
Without a robust analytics integration, it was challenging to monitor user behavior, measure marketing performance, and guide strategic decisions with reliable data.
To address these gaps, the team reached out to Webkul via the support ticket system for a customized tracking solution.
This case study shows how SolarXtrade improved data visibility, boosted marketing, and enabled smarter growth with Webkul’s Google Tag Manager integration.
CS-Cart GTM Manager Plugin Module enabled SolarXtrade to integrate GTM code across product, cart, and checkout pages without manual coding.
This allowed the team to manage all tags, scripts, and analytics from a single dashboard, enhancing marketing accuracy and performance insights.
By eliminating the need for hardcoded snippets, SolarXtrade gained faster update capabilities and simplified tag management.
The module also enabled efficient tracking of conversions, user behavior, and key events across the marketplace.
With improved data visibility, SolarXtrade made smarter marketing decisions and significantly boosted overall platform performance.
By using Webkul’s CS-Cart Google Tag Manager module, SolarXtrade gained centralized control over all tracking scripts and marketing tags.
The integration enabled seamless performance tracking across key pages—product, cart, and checkout—without the need for manual coding.
The team could efficiently monitor user behavior, conversions, and events, leading to improved targeting and marketing effectiveness.
This enhanced analytics visibility enabled faster decisions and sharper strategies for SolarXtrade’s B2B marketplace.
With better data, SolarXtrade optimized its campaigns, improved marketplace performance, and delivered a more responsive user experience.
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