Technology, Italy
By eliminating manual processes and enhancing data accuracy, eShopSync helps businesses streamline operations and deliver a more personalised customer experience.
Case Study
Proietta
Proietta is an Italian company that provides architectural projection and decorative lighting. They specialize in designing, manufacturing, and supplying high-quality projection systems and lighting effects.
Proietta offers products that are tailored to a wide range of applications, including architectural projectors, festive and Christmas lighting, dynamic lighting effects, and customised gobos.
Apart from manufacturing, they offer technical consultation, custom design services, and support for installation and setup, ensuring that each project achieves its full creative and operational implementation.
In this case study, we will explore how Proietta utilized the Prestashop Custom Product Options module and PrestaShop Development Services to increase average order value.
Italy’s architectural lighting sector is expanding, boosting products that combine both lighting and projection for landmarks, events.
According to Ground View Research, the Italy architectural lighting market generated a revenue of USD 244.6 million in 2024 and is expected to reach USD 393.7 million by 2030.
Italy’s architectural lighting market is expected to grow at a CAGR of 8.1% from 2025 to 2030.
PrestaShop Custom Product Options module enables to add additional customization fields for multiple products directly on the product page.
The module enables to create an ideal shopping experience by providing customers with options they need to customize their order.
The PrestaShop Custom Product Options extension lets store owners add input fields like text, textarea, checkbox, dropdown, image upload, radio buttons, date, time, and date & time to multiple products simultaneously for customization.
Proietta uses our Custom Product Options extension to offer personalization services to their customers, thus enhancing their shopping experience.
Proietta had a custom requirement for which they contacted us.
Proeitta was looking for a feature that would allow their customer to introduce a custom “Diameter” input option for products that allows customers to enter values in input boxes (in mm).
Our team understood the requirement and implemented the necessary customization to achieve the functionality.
By using our Prestashop Custom Product Option module, Proietta provided a tailored shopping experience to their customers, thus enhancing their experience and boosting sales.
By eliminating manual processes and enhancing data accuracy, eShopSync helps businesses streamline operations and deliver a more personalised customer experience.
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