Le MAGASIN du BTP, a France-based e-commerce retailer founded in 2021, offering construction and DIY professionals & hobbyists high-quality tools & equipment.
It supports professionals and DIY enthusiasts with guidance, a wide range of products, solutions for construction, renovation, & home improvement.
With a team of construction and DIY experts, it provided guidance and solutions to professionals and hobbyists across France.
Its offerings include thousands of tools, machinery, equipment, & accessories, ensuring an easy & comprehensive shopping experience.
Le MAGASIN du BTP aimed to enhance product information accessibility and boost its online shopping reach.
To achieve this, the company collaborated with a trusted Magento Development Services partner to deploy effective solutions.
They struggled to provide customers, professionals & DIY enthusiasts with detailed product information for better understanding.
To share manuals, technical sheets, and safety instructions directly on product pages, leaving customers unsure about their purchases.
Without a centralized product documentation system, ensuring informed purchases and maintaining customer confidence proved challenging.
These information gaps limited the effectiveness of the online store & reduced opportunities for both DIY enthusiasts & professional clients.
Such challenges hindered its ability to provide a seamless shopping experience and boost its online reach & growth.
This case study shows how the company solved challenges using Webkul’s powerful E-commerce Development Services.
Magento 2 Product Attachments extension helped Le MAGASIN du BTP provide detailed product information and keep customers informed.
Admins could upload product attachments, including guides & specifications, available to all customers or specific groups as shown in the snapshot below.
Shoppers can view the attachment for the respective product for better understanding about the product, as shown in the snapshot below.
Customers, professionals, & DIY enthusiasts benefited greatly from having easy access to accurate and detailed product information for a clearer understanding.
This feature improved communication, reduced order-related confusion, and enhanced customer engagement across its online store.
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With Magento 2 Product Attachments extension provides its customers with detailed product information, improving engagement.
Shoppers, including professionals and DIY enthusiasts, could access attachments easily, helping them make informed purchasing decisions.
Admins could upload attachments for individual products or categories, restrict access to customer groups, and ensure updates were always current.
This feature simplified product management, reduced queries, and enhanced communication between the store and its customers.
It helped increase customer satisfaction, repeat purchases, and overall engagement across its online store.
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