Fashion, Italy
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Case Study
ClyUp
ClyUp is an Italy-based sustainable fashion brand that connects conscious buyers with independent creators through its online platform.
The platform focuses on circular fashion, bringing together upcycled, vintage, handmade, and ethically made clothing and accessories.
It allows independent creators and small brands to sell unique pieces while offering buyers sustainable, responsibly made fashion.
With a strong community focus and simple online experience, ClyUp makes sustainable fashion approachable for everyday shoppers.
The brand aimed to enhance shopping by enabling customers to upload images to efficiently locate similar products.
To achieve this, the brand partnered with Webkul, a trusted provider of Magento Development Services.
ClyUp struggled to help customers quickly find the products they wanted, as regular search often showed irrelevant results.
Without an easy way to search visually, shopping felt slower and less engaging for users.
This made it harder for the brand to increase sales, encourage repeat visits, and highlight its unique sustainable fashion collections.
The lack of a smooth product search affected overall customer satisfaction and platform engagement.
This case study shows how ClyUp improved product discovery, enhanced user experience, & boosted engagement with Webkul’s AI-Powered Solutions.
AI Image Search for Magento 2 extension lets customers at ClyUp find sustainable fashion products by uploading images & improving product discovery.
It removes the limitations of text-based search, ensuring users get accurate and visually relevant results from ClyUp’s unique collections instantly.
Admin can control search accuracy, results displayed, and AI models used, tailoring the experience to match ClyUp’s catalog.
This solution makes finding products easier, saves time, and helps ClyUp engage customers while boosting online sales.
ClyUp made it easier for customers to find the products they want, reducing frustration and saving time.
This intuitive search encouraged shoppers to explore more items, increasing engagement and the likelihood of purchases.
Admin gained better control over product discovery, ensuring customers always see the most relevant results.
As a result, ClyUp experienced higher customer satisfaction, stronger repeat visits, and increased online sales.
Webkul’s Magento 2 Extensions helped the brand simplify product discovery, boost engagement, and enhance the shopping experience.
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