Antique Farmhouse is a U.S.-based retail brand specializing in farmhouse-style décor, furniture, and vintage accessories.
The store offers a wide range of home furnishings, wall art, lighting, and seasonal collections that bring rustic charm and elegance to modern homes.
Catering to décor enthusiasts across the United States, Antique Farmhouse focuses on offering curated collections that blend style, quality, and affordability.
With a growing product catalog and frequent updates, the brand aimed to improve how quickly its new and updated pages appear in search results.
To achieve this, Antique Farmhouse collaborated with a trusted Magento development expert to implement the right solution.
Antique Farmhouse faced difficulties ensuring that new and updated pages on its Magento 2 store were quickly recognized by search engines.
With frequent product additions, seasonal launches, and content updates, many URLs were not being indexed promptly, affecting their online visibility.
This delay made it harder for potential customers to find the latest décor collections and promotions through organic search.
The team sought a reliable way to automate notifications to search engines whenever they created or updated store content.
This case study highlights how the brand overcame these challenges by leveraging Webkul’s powerful E-Commerce Solutions.
Magento 2 IndexNow Integration Extension helped Antique Farmhouse automate the process of notifying search engines whenever a page was created or updated.
The store uses the module to instantly submit URLs to supported search engines, ensuring faster indexing of new products, categories, and content.
This automation reduced the delay between publishing updates and their appearance in search results, improving content freshness and visibility.
Store admins could easily monitor submitted URLs and manage indexing activity directly from the Magento backend.
The solution streamlined the indexing process, minimized manual effort, and strengthened the store’s online presence across search engines.
Webkul’s Magento 2 IndexNow Integration Extension helped Antique Farmhouse speed up the process of getting new and updated pages indexed by search engines.
The system automatically notifies search engines whenever the store creates or modifies a product, category, or content page.
This allowed customers to discover the latest collections faster while keeping search listings fresh and accurate.
Store admins experienced less manual work, better indexing control, and improved online visibility for their expanding catalog.
These Magento 2 Extensions from Webkul helped the brand save time, reduce effort, and maintain consistently updated search results.
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