Rex Market is a prominent US-based retail store that offers a diverse range of products across multiple categories to consumers worldwide.
Their online CS-Cart retail store has become a one-stop destination for electronics, apparel, sports equipment, office supplies, and video games.
With a vast selection catering to various customer interests, they have a strong presence in the competitive online retail market.
Rex Market has built a good customer base by prioritizing the best shopping experiences, competitive pricing, and exceptional customer service.
CS-Cart Development Services helped them in enhancing their online store to unlock many growth opportunities.
The US online retail market size was valued at USD901.2 billion in 2021 and will reach up to USD1415 billion in 2028.
According to Mordor Intelligence, the E-commerce market in the United States has a CAGR of 14.70% between 2022-2027.
Fashion is the largest market followed by Electronics both occupying about 45% of the total online retail in the US.
The growing trend of online shopping and the increased use of smartphones primarily drive the market.
Rex Market’s online store was facing several major problems that were limiting its business growth.
They could not offer rental products or services that needed bookings also they could only sell products they had in stock themselves.
Meanwhile not having the ability to handle custom orders through quotes and inefficiencies in tracking orders across multiple shipping carriers was a major challenge for their business.
Also, they wanted to provide a customized shopping experience for international customers in their language and currency.
To resolve the issues they were facing, Rex Market reached out to Webkul for retail management development services.
In this case study we will know what potential solutions Webkul used to meet Rex market’s unique business needs.
The following extensions were the optimal solutions to solve Rex Market’s issues and meet its business requirements.
The CS-Cart Booking Reservation System provided the solution to offer rental products and services requiring bookings and reservations.
Now they could easily set up different booking product types, whether time-based or date-based and configure reservation rules based on their business needs.
The CS-Cart AliExpress Dropshipping extension allowed Rex Market to easily import products from AliExpress suppliers directly to their store.
With this, they are no longer restricted just to items they physically stocked and can drop ship through AliExpress avoiding overhead inventory costs.
Now, they could expand their product offerings with a wider selection while controlling pricing and product data.
The Multi-Vendor Request for Quote module solved Rex Market’s struggles with handling custom product orders through quotes and negotiations.
Both buyers and sellers could smoothly communicate and transact custom orders facilitating the entire quote management process.
This benefits both the shopper and the seller as it not only gives the power of negotiation to the shopper but also increases the business sales.
The Geolocation Language and Currency Converter extension provided the solution for creating localized shopping experiences for Rex Market’s international customers.
This extension automatically detected visitors’ locations and converted the website’s language and currency accordingly, providing a user-friendly experience.
With this, they now cater to international customers by removing language and currency barriers between them.
The CS-Cart Custom Shipment Carriers Tracking extension simplifies the process of tracking orders across 75+ integrated carriers on a single platform.
Rex Markt’s Customers can view the shipment in real time and monitor the progress through a carrier tracking URL available in the order details.
This extension has significantly improved Rex Market’s customer experience with order tracking and delivery update functionalities.
Working with Webkul allowed Rex Market to upgrade their online store in the ways they needed.
Their website could now do more, offer more products, give better customer service, and grow their CS-Cart retail store.
By partnering with Webkul, they implemented extensions that provided them with solutions to meet their business objectives.
The extensions allowed renting products, allowing dropshipping, giving quote functionality, providing personalized shopping experiences for different locations, and making order tracking simpler.
These solutions transformed Rex Market’s CS-Cart Retail Store capabilities, fueled their business expansion, and elevated the customer experience.
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