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    Case Study Ali's markt

    Ali’s Markt: UK Online Marketplace Enhances Payment Options Using Iyzico Integration

    Platform CS-Cart
    Industry Other
    Country United Kingdom

    Ali’s Markt is an online home decor marketplace founded in 2022 by Hakın Otomotiv in Turkey that also serves customers in the United Kingdom through a CS-Cart marketplace. 

    They connect shoppers with low-cost stove suppliers which allows them to offer affordable prices on products for barbecues, furniture, kitchenware, and fireplaces.


    Also, they work with chosen suppliers who charge low commissions which helps keep costs down so customers get good prices. 

    They used supplier partnerships and low fees to grow in the market which attracted many shoppers.

    Meanwhile, they were searching for CS-Cart Development Services that could assist them in meeting their business needs.

    Fireplace and Stove Market in Europe

    According to Mordor Intelligence, The European Fireplace Market generated revenue of USD 1.62 billion in 2023.

    Also, it is expected to grow at a rate of 4.3% annually between 2023-30.

    Nowadays Fireplace not only function as a heating appliance but are also used in interior design in many homes and hotels.

    What issues did Ali’s Markt face?

    As an online marketplace, Ali’s Markt struggled with limited payment options, which restricted sales from customers preferring alternative payment methods.

    They wanted to integrate a secure payment gateway that was safe and had 3D secure functionality.

    Also, they wanted the payment gateway should be compatible with their CS-Cart multi-vendor marketplace.

    Ali’s markt came to know about Webkul through the web and contacted them to resolve their problem.

    Webkul had many conversations with Ali’s markt team via the UVdesk ticket system, to understand their problem to resolve it.

    Finally, it was decided to integrate this payment module into the website to solve the problem.


    Iyzico and CS-Cart Integration

    CS-Cart Iyzico Payment Gateway and CS-Cart Iyzico Multi-Vendor Payment Gateway extension were used as an ideal solution as they could be integrated into CS-Cart.

    The extension also allows the payment to be done as inline i.e. the payment details can be entered on the checkout page without being redirected.

    Also, the shoppers can choose the Iyzico outside payment option where shoppers will be redirected to the Iyzico Payment Gateway to enter the payment details and then redirected back to the store.

    The following image shows the front-end view of the marketplace.


    On the checkout page, the shopper has to enter the delivery details and select the Iyzico Payment method.

    cs cart iyzico

    They can also opt for BKM Express which is an in-built wallet for iyzico.

    cs cart iyzico

    The admin can view payment information on the order detail page in the backend.


    Moreover, the admin can approve and initiate the refunds from their end for the customers if they ask for it.

    Iyzico Submerchant

    The seller on the marketplace can opt to become a sub-merchant for which they have to choose between three types that are individual, private company, and limited company.

    This module has a split payment feature that effortlessly splits payments among different vendors and gives a commission to the admin at the time of payment by the customer.



    Webkul’s CS-Cart Iyzico integration provided Ali’s markt with a secure payment system, allowing them to maximize their online company sales.

    There were more orders and vendor earnings as more shoppers were able to pay using trusted payment methods.

    This payment integration gave Ali’s Markt the payment processing their business needed to unlock its full potential.

    Disclaimer – Please note all the images and content used in this article belong to their respective copyright owners. If you have any issues or complaints related to this article, please send us an email at [email protected].
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