{"id":468836,"date":"2024-10-17T12:34:07","date_gmt":"2024-10-17T12:34:07","guid":{"rendered":"https:\/\/webkul.com\/blog\/?p=468836"},"modified":"2024-11-14T12:39:25","modified_gmt":"2024-11-14T12:39:25","slug":"prestashop-activecampaign-email-marketing","status":"publish","type":"post","link":"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/","title":{"rendered":"PrestaShop ActiveCampaign Email Marketing"},"content":{"rendered":"\n<p><a href=\"https:\/\/store.webkul.com\/prestashop-activecampaign-email-marketing.html\">PrestaShop ActiveCampaign Email Marketing<\/a> module is an all-in-one solution for creating and automating personalized customer experiences that grow your business.<\/p>\n\n\n\n<p>The platform helps more that 180000 businesses across 170 countries build meaningful connections with their customers.<\/p>\n\n\n\n<p>Take your business to the next level with an effective email and marketing automation solution to acquire, convert, and retain customers.<\/p>\n\n\n\n<p>Send professional and personalized emails to customers for abandoned carts through ActiveCampaign automations.<\/p>\n\n\n\n<p>Seamlessly synchronize all your PrestaShop customers with ActiveCampaign and send emails &amp; campaigns.<\/p>\n\n\n\n<div class=\"wk-index-wrap\"><div class=\"block-wrap\">\n<h3 class=\"wp-block-heading index-title\">Features of Prestashop ActiveCampaign Email Marketing<\/h3>\n<\/div><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Integrate your PrestaShop store with ActiveCampaign via API.<\/li>\n\n\n\n<li>Send personalized emails for abandoned carts via ActiveCampaign automations.<\/li>\n\n\n\n<li>Send beautiful emails for sales, deals, etc via campaign.<\/li>\n\n\n\n<li>Export all or specific contacts from PrestaShop to ActiveCampaign.<\/li>\n\n\n\n<li>Update all or specific exported contacts on ActiveCampaign.<\/li>\n\n\n\n<li>Delete all or specific exported contacts on ActiveCampaign.<\/li>\n\n\n\n<li>Automatically create cutomers on ActiveCampaign when created on PrestaShop.<\/li>\n\n\n\n<li>Automatically update cutomers on ActiveCampaign when updated on PrestaShop.<\/li>\n\n\n\n<li>Add as many contact lists as you want to send campaign.<\/li>\n\n\n\n<li>Create custom messages that will be sent in campaign emails to contacts.<\/li>\n\n\n\n<li>Create multiple campaigns that you want to send to customers.<\/li>\n\n\n\n<li>Create two types of campaigns: standard and scheduled.<\/li>\n\n\n\n<li>View performance report of each campaign in the back office.<\/li>\n\n\n\n<li>View a list of customers who have abandoned carts from the back office.<\/li>\n<\/ul>\n\n\n\n<div class=\"wk-index-wrap\"><div class=\"block-wrap\">\n<h3 class=\"wp-block-heading index-title\">How to Install Prestashop ActiveCampaign Email Marketing<\/h3>\n<\/div><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Firstly, go to the module manager in the back office and click on \u2018upload a module\u2019.<\/li>\n\n\n\n<li>After that, drag and drop the module file or select the file from the system.<\/li>\n\n\n\n<li>In this way, the module installation will be successful.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1200\" height=\"414\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-38.png\" alt=\"image-38\" class=\"wp-image-399503\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-38.png 1200w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-38-300x104.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-38-250x86.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-38-768x265.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1200\" height=\"552\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-39.png\" alt=\"image-39\" class=\"wp-image-399504\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-39.png 1200w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-39-300x138.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-39-250x115.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-39-768x353.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1200\" height=\"544\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-40.png\" alt=\"image-40\" class=\"wp-image-399505\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-40.png 1200w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-40-300x136.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-40-250x113.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-40-768x348.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>After the successful installation of the module, few new tabs get available in the back office. <\/p>\n\n\n\n<p>From these tabs, the admin can configure the module settings, export contacts, add lists, create message templates, etc.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728988527.png\" alt=\"activecampaign\" loading=\"lazy\" \/><\/figure>\n\n\n\n<div class=\"wk-index-wrap\"><div class=\"block-wrap\">\n<h3 class=\"wp-block-heading index-title\">Prestashop ActiveCampaign Email Marketing Configuration<\/h3>\n<\/div><\/div>\n\n\n\n<p>After the successful installation of the module, the admin needs to configure it.<\/p>\n\n\n\n<p>The module configuration consists of 3 sections:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>General Settings<\/li>\n\n\n\n<li>Abandoned Cart Settings<\/li>\n\n\n\n<li>Contact\/Campaign Settings<\/li>\n<\/ol>\n\n\n\n<h4 class=\"wp-block-heading\">General Settings<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729228664.png\" alt=\"General Settings\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Under General Settings, the admin needs to specify the ActiveCampaign API URL and key that he got from his ActiveCampaign account.<\/p>\n\n\n\n<div class=\"wk-index-wrap\"><div class=\"block-wrap\">\n<h3 class=\"wp-block-heading index-title\">How to get API URL and Key<\/h3>\n<\/div><\/div>\n\n\n\n<p>To get ActiveCampaign API URL and Key, you need to create an account on <a href=\"https:\/\/www.activecampaign.com\/\">ActiveCampaign<\/a>.<\/p>\n\n\n\n<p>Enter email address.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729142659.png\" alt=\"activecampaign\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Now, enter your name and phone number to proceed.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729143021.png\" alt=\"activecampaign account\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>In the next step, select the option as per requirement and proceed.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729143239.png\" alt=\"activecampaign account\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Verify your email address and setup password to continue.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729143568.png\" alt=\"activecampaign account\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729143801.png\" alt=\"activecampaign account\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Once account is created, go to Settings.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729145211.png\" alt=\"activecampaign account\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Now, click on Developer.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729145484.png\" alt=\"Active email API URL and Key\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>On the Developer page, you will find ActiveCampaign API URL and Key.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729229067.png\" alt=\"API credentials\" loading=\"lazy\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Abandoned Cart Settings<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728977108.png\" alt=\"Abandoned Cart Settings\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p><strong>Abandoned cart after<\/strong><\/p>\n\n\n\n<p>Here, the admin needs to set the time after which the cart will be considered as abandoned. <\/p>\n\n\n\n<p>Suppose a user added products to the cart and left the website without completing the purchase at 2 pm on 15\/10\/2024. The admin has set 24 in the field.<\/p>\n\n\n\n<p>Now, after 2 pm on 16\/10\/2024, the cart will be considered as abandoned.<\/p>\n\n\n\n<p><strong>Price structure for products<\/strong><\/p>\n\n\n\n<p>The admin can select whether he wants to send tax incl. or tax excl. price in abandoned cart reminder emails.<\/p>\n\n\n\n<p><strong>Mark abandoned cart as completed<\/strong><\/p>\n\n\n\n<p>If enabled, the abandoned cart will be marked as completed in ActiveCampaign, once it is converted into an order.<\/p>\n\n\n\n<p>Note: For sending abandoned cart reminder emails, the admin needs to add the URL mentioned in the above screenshot in cron tasks manager.<\/p>\n\n\n\n<div class=\"wk-index-wrap\"><div class=\"block-wrap\">\n<h3 class=\"wp-block-heading index-title\">How to Create Automation<\/h3>\n<\/div><\/div>\n\n\n\n<p>Go to Automations tab on dashboard.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729149709.png\" alt=\"automations\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Click on &#8216;Create an automation&#8217; button.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729150078.png\" alt=\"create automation\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Now, search for what purpose you want create an automation and select automation template from the search results.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729150478.png\" alt=\"create automation\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Now, click on &#8216;Get Started&#8217; button.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729150647.png\" alt=\"create automation\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>On clicking &#8216;Get Started&#8217; button, a popup appears on the page where you need to select integration, product, category, and cart value to proceed.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729151031.png\" alt=\"create automation\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>After selecting the options, click on &#8216;Next&#8217; button.<\/p>\n\n\n\n<p>Now, you need to delete the conditions. On deleting the conditions, a popup appears on the page as shown in the below screenshot.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729152147.png\" alt=\"create automation\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729154349.png\" alt=\"create automation\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Now, drag the wait condition towards &#8216;+&#8217; symbol.<\/p>\n\n\n\n<p>Once dragged, a popup appears on the where where you can set the condition.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729154577.png\" alt=\"add condition\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729154796.png\" alt=\"add condition\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Under Sending Options, drag &#8216;Send an email&#8217; option to &#8216;+&#8217; symbol. <\/p>\n\n\n\n<p>Once dragged, a popup appears on the page where you can select the suitable option.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729155078.png\" alt=\"select sending option\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>On selecting the option, a popup appears on the page where you need to specify email name, subject line, and click on save button.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729155622.png\" alt=\"select template\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Now, select a template under &#8216;Designed&#8217; tab.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729155316.png\" alt=\"select sending option\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>After saving the selected template, your automation is ready.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Contact\/Campaign Settings<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728978141.png\" alt=\"Contact\/Campaign Settings\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p><strong>Real time customer export as a contact<\/strong><\/p>\n\n\n\n<p>If enabled, customers will be created\/updated in ActiveCampaign when created\/updated on prestaShop.<\/p>\n\n\n\n<p><strong>Select a message for campaign<\/strong><\/p>\n\n\n\n<p>If a campaign message is not available in prestaShop, then the message templated selected by admin in this field will be assigned to the campaign.<\/p>\n\n\n\n<div class=\"wk-index-wrap\"><div class=\"block-wrap\">\n<h3 class=\"wp-block-heading index-title\">Contacts<\/h3>\n<\/div><\/div>\n\n\n\n<p>Under Contacts, the admin can:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Export contacts from PrestaShop to ActiveCampaign.<\/li>\n\n\n\n<li>Update the exported contacts.<\/li>\n\n\n\n<li>Delete the exported contacts.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728978874.png\" alt=\"export contacts\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Click on export contacts button. <\/p>\n\n\n\n<p><strong>Export contacts<\/strong><\/p>\n\n\n\n<p>The admin can export export specific contacts to ActiveCampaign.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728983661.png\" alt=\"Export contacts\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728984414.png\" alt=\"Export contacts\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728984648.png\" alt=\"Export contacts\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>The admin can also export all the contacts to ActiveCampaign at once from PrestaShop.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728983843.png\" alt=\"Export contacts\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Once exported, the admin can view it under Contacts tab.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728985205.png\" alt=\"Export contacts\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p><strong>Update Contact<\/strong><\/p>\n\n\n\n<p>The admin can update all the exported contacts on ActiveCampaign at once or update specific contacts.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728985775.png\" alt=\"Update Contact\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728986080.png\" alt=\"Update Contact\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728986241.png\" alt=\"Update Contact\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728986942.png\" alt=\"Update Contact\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p><strong>Delete Contact<\/strong><\/p>\n\n\n\n<p>The admin can delete all the exported contacts on ActiveCampaign at once or delete specific contacts.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728987393.png\" alt=\"delete contact\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728987705.png\" alt=\"delete contacts\" loading=\"lazy\" \/><\/figure>\n\n\n\n<div class=\"wk-index-wrap\"><div class=\"block-wrap\">\n<h3 class=\"wp-block-heading index-title\">Lists<\/h3>\n<\/div><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1728988765.png\" alt=\"add list\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Click on &#8216;Add list&#8217; button.<\/p>\n\n\n\n<p>The admin can create a list by adding list name, URL, and description.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729242057.png\" alt=\"Add list\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Once created, the admin can view it under Lists.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729242056.png\" alt=\"Lists\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Click on &#8216;Add contacts&#8217; button to add contacts to the list.<\/p>\n\n\n\n<p>The admin can add all the exported contacts to the list at once or add specific contacts.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729242055.png\" alt=\"add contacts\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729242054.png\" alt=\"add contacts\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729242053.png\" alt=\"add contacts to list\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>On clicking &#8216;Add all contacts&#8217; button, the contacts that have been exported will add to the list.<\/p>\n\n\n\n<p>The admin can view contacts added to the list by clicking on &#8216;View contacts&#8217; button.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729242052.png\" alt=\"lists\" loading=\"lazy\" \/><\/figure>\n\n\n\n<div class=\"wk-index-wrap\"><div class=\"block-wrap\">\n<h3 class=\"wp-block-heading index-title\">Messages<\/h3>\n<\/div><\/div>\n\n\n\n<p>Under Messages, the admin can add messages that will be send in email to customers.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729063160.png\" alt=\"messages\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Click on &#8216;Add Message&#8217; button.<\/p>\n\n\n\n<p>The admin can add a message by specifying message subject and description.<\/p>\n\n\n\n<p>Text entered in message subject field will display in campaign mail subject.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729063835.png\" alt=\"add message\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Once added, the admin can view it under Messages.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729064322.png\" alt=\"messages\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Click on &#8216;View&#8217; button to see the message details.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729229745.png\" alt=\"message details\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>The admin can edit, duplicate, or delete the message.<\/p>\n\n\n\n<p>On clicking the duplicate button, a popup appears on the page asking for confirmation.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729064890.png\" alt=\"message\" loading=\"lazy\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729065484.png\" alt=\"messages\" loading=\"lazy\" \/><\/figure>\n\n\n\n<div class=\"wk-index-wrap\"><div class=\"block-wrap\">\n<h3 class=\"wp-block-heading index-title\">Campaigns<\/h3>\n<\/div><\/div>\n\n\n\n<p>Under Campaigns, the admin can create campaigns to send messages to the contacts.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729068352.png\" alt=\"campaigns\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>The admin can add campaign by clicking on &#8216;Create campaign&#8217; button. Also, the admin can fetch the campaigns created on ActiveCampaign by clicking on &#8216;Get\/Refresh campaign&#8217; button.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729069202.png\" alt=\"create campaign\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>On clicking the create campaign button, a form appears on the page with following options:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Title: Enter campaign title here.<\/li>\n\n\n\n<li>Type: Select the campign type as &#8216;Standard&#8217; or &#8216;Scheduled&#8217;.<\/li>\n\n\n\n<li>Select Lists: Here, the admin needs to select the lists whose contacts will receive campaign email.<\/li>\n\n\n\n<li>Select a message: Here, the admin needs to select a message template that will be sent to the contacts selected for the campaign.<\/li>\n<\/ul>\n\n\n\n<p><strong>Campaign Type<\/strong><\/p>\n\n\n\n<p>Admin can create two types of campaigns:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Standard<\/li>\n\n\n\n<li>Scheduled<\/li>\n<\/ol>\n\n\n\n<p>If the admin wants to send campaign email immediately, then he can choose standard campaign type.<\/p>\n\n\n\n<p>And, if the admin wants to send campaign emails at a fixed date and time, then he can choose scheduled campaign type.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729070056.png\" alt=\"create campaign\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Once added, the admin can view it under &#8216;Campaigns&#8217;.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729070554.png\" alt=\"campaigns\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>To see the campaign details, click on the &#8216;View&#8217; button.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729229894.png\" alt=\"campaign details\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Click on &#8216;View report&#8217; button to view the performance report of a campaign.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729167488.png\" alt=\"campaign\" loading=\"lazy\" \/><\/figure>\n\n\n\n<div class=\"wk-index-wrap\"><div class=\"block-wrap\">\n<h3 class=\"wp-block-heading index-title\">Abandoned Cart<\/h3>\n<\/div><\/div>\n\n\n\n<p>Under this tab, the admin can view a list of customers who have abandoned their carts.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729146926.png\" alt=\"abandoned cart\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p><strong>Abandoned cart email screenshot<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/storecdn.webkul.com\/showcase\/590\/1729230439.png\" alt=\"Abandoned cart email screenshot\" loading=\"lazy\" \/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<div class=\"wk-index-wrap\"><div class=\"block-wrap\">\n<h3 class=\"wp-block-heading index-title\">Support<\/h3>\n<\/div><\/div>\n\n\n\n<p id=\"block-ebfed827-f0ef-4881-b2e7-8ba970f4afbc\">For any kind of technical assistance or query, please raise a ticket at&nbsp;<a href=\"http:\/\/webkul.uvdesk.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">http:\/\/webkul.uvdesk.com<\/a>&nbsp;or send us a mail at&nbsp;<strong>support@webkul.com<\/strong><\/p>\n\n\n\n<p>Also, please explore our&nbsp;<strong><a href=\"https:\/\/webkul.com\/prestashop-development\/\" target=\"_blank\" rel=\"noreferrer noopener\">PrestaShop development services<\/a><\/strong>&nbsp;&amp; vast range of featureful&nbsp;<a href=\"https:\/\/store.webkul.com\/PrestaShop-Extensions.html\"><strong>PrestaShop Addons<\/strong><\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PrestaShop ActiveCampaign Email Marketing module is an all-in-one solution for creating and automating personalized customer experiences that grow your business. The platform helps more that 180000 businesses across 170 countries build meaningful connections with their customers. Take your business to the next level with an effective email and marketing automation solution to acquire, convert, and <a href=\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/\">[&#8230;]<\/a><\/p>\n","protected":false},"author":165,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[209],"tags":[],"class_list":["post-468836","post","type-post","status-publish","format-standard","hentry","category-prestashop"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ActiveCampaign Email Marketing |<\/title>\n<meta name=\"description\" content=\"Integrate PrestaShop with ActiveCampaign to automate your email marketing campaigns. Send personalized emails to drive engagement.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ActiveCampaign Email Marketing |\" \/>\n<meta property=\"og:description\" content=\"Integrate PrestaShop with ActiveCampaign to automate your email marketing campaigns. Send personalized emails to drive engagement.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Webkul Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/webkul\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-17T12:34:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-14T12:39:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-38.png\" \/>\n<meta name=\"author\" content=\"Ashish Sehgal\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@webkul\" \/>\n<meta name=\"twitter:site\" content=\"@webkul\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ashish Sehgal\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"18 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/\"},\"author\":{\"name\":\"Ashish Sehgal\",\"@id\":\"https:\/\/webkul.com\/blog\/#\/schema\/person\/adc5483234a0096b5eba2c30924f652d\"},\"headline\":\"PrestaShop ActiveCampaign Email Marketing\",\"datePublished\":\"2024-10-17T12:34:07+00:00\",\"dateModified\":\"2024-11-14T12:39:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/\"},\"wordCount\":1338,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/webkul.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-38.png\",\"articleSection\":[\"prestashop\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/\",\"url\":\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/\",\"name\":\"ActiveCampaign Email Marketing |\",\"isPartOf\":{\"@id\":\"https:\/\/webkul.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/webkul.com\/blog\/prestashop-activecampaign-email-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/webkul.com\/blog\/wp-content\/uploads\/2023\/09\/image-38.png\",\"datePublished\":\"2024-10-17T12:34:07+00:00\",\"dateModified\":\"2024-11-14T12:39:25+00:00\",\"description\":\"Integrate PrestaShop with ActiveCampaign to automate your email marketing campaigns. 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