{"id":34140,"date":"2015-10-26T08:14:42","date_gmt":"2015-10-26T08:14:42","guid":{"rendered":"http:\/\/webkul.com\/blog\/?p=34140"},"modified":"2026-04-22T12:25:30","modified_gmt":"2026-04-22T12:25:30","slug":"introduction-to-crm-cloud-computing-and-salesforce","status":"publish","type":"post","link":"https:\/\/webkul.com\/blog\/introduction-to-crm-cloud-computing-and-salesforce\/","title":{"rendered":"Introduction To CRM, Cloud Computing And Salesforce"},"content":{"rendered":"

Customer Relationship Management<\/a> (CRM) refers to the practices, strategies, and technologies that companies use to manage and analyze customer interactions and data.<\/p>\n

These activities take place throughout the entire customer lifecycle to ensure better understanding and service.<\/p>\n

The main goal of CRM is to improve business relationships, support customer retention, and drive sales growth.<\/p>\n

Cloud Computing:<\/b><\/p>\n

Is a model for enabling worldwide network access to a shared pool of configurable computing resources<\/p>\n

Cloud computing<\/a> and storage solutions provide users and enterprises with various capabilities to store and process their data in third-party data centers.<\/p>\n

It relies on sharing of resources to achieve coherence and economies of scale, similar to a utility (like the electricity grid) over a network.<\/p>\n

At the foundation of cloud computing is the broader concept of converged infrastructure and shared services.<\/p>\n

In simple words, Cloud Computing has reduced the GIANT Cost for Network, Data Centres and Maintenance in any organization.<\/p>\n

Saas:<\/b> Software as a Service-<\/b> Replaced the old tradition of customer services and data maintenance that used be provided by the heavy and complicated software with just a browser and internet connection to provide maximum level of services<\/p>\n

Paas:<\/b> Platform as a service- <\/b>Enhanced formula to provide customized, on-demand Application development using Force.com and Heroku etc. to reach the next level of achieving business requirements.<\/p>\n

Applications are developed on Salesforce.com<\/a> built-in sophisticated object oriented language Apex, Visualforce Pages, SOQL etc., fulfilling MVC model requirements in a software development.<\/p>\n

What is Salesforce:<\/b><\/p>\n

Salesforce.com is a cloud computing and social enterprise software-as-a-service (SaaS) provider based in San Francisco. It was founded in March 1999, in part by former Oracle executive Marc Benioff.<\/p>\n

Of its cloud platforms and applications, the company is best known for its Salesforce customer relationship management (CRM) product, which is composed of Sales Cloud, Service Cloud, Marketing Cloud<\/a>, Force.com, Chatter and Work.com.<\/p>\n

In one and half decades, Salesforce has been worldwide implemented in almost all the possible industries in all the possible size of businesses.<\/p>\n

Salesforce has become the best Sales Automation provider, best customer service cloud, best marketing Analyst and proving rich development support.<\/p>\n

Why Salesforce is just not a CRM:<\/b><\/p>\n

Salesforce.com is a search stopper for all you want.<\/p>\n

It has beautifully organized the Editions and Clouds according to:<\/p>\n

Business Needs: <\/b>What you need is what you get..<\/p>\n