{"id":182754,"date":"2019-06-28T12:31:55","date_gmt":"2019-06-28T12:31:55","guid":{"rendered":"https:\/\/webkul.com\/blog\/?p=182754"},"modified":"2024-09-04T05:11:44","modified_gmt":"2024-09-04T05:11:44","slug":"5-key-trends-of-online-booking-industry","status":"publish","type":"post","link":"https:\/\/webkul.com\/blog\/5-key-trends-of-online-booking-industry\/","title":{"rendered":"5 Key Trends of Online Booking Industry"},"content":{"rendered":"\n

Initiation <\/h3>\n\n\n\n

The online booking industry has experienced a major transformation in the past years. <\/p>\n\n\n\n

According to Statistic Brain Research Institute<\/a> analysis, more than 148.3 million people use the Internet to make reservations for their accommodations, tours & activities. <\/p>\n\n\n\n

Due to technological advancement, merchants are focused to automate the scheduling task & provide a seamless booking experience to the customers. <\/p>\n\n\n\n

Undoubtedly, the booking Industry is full of challenges & competitions. So, mainly we need to focus on how to gain an edge over the competitors of the booking industry. <\/p>\n\n\n\n

Because ultimately, this will decide how you understand your customer’s requirements and fulfill them in the finest way.<\/p>\n\n\n\n

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Image courtesy: Pixabay<\/figcaption><\/figure>\n\n\n\n
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Image courtesy: Unsplash<\/figcaption><\/figure>\n<\/figure>\n\n\n\n

Assuming these considerations, you need to opt-out a systematic approach to understanding the requirements of the booking industry. <\/p>\n\n\n\n

Before implementing the things, first, you should know some key trends that can uplift the growth<\/a> of your online booking business.<\/p>\n\n\n\n

Top 5 Key Trends<\/h3>\n\n\n\n

New Innovations keep appearing before us on a regular basis and the surge of the internet is changing the mindset of the people. <\/p>\n\n\n\n

So, if you ever think of starting your online booking business, these are few booking industry trends you need to keep in mind:<\/p>\n\n\n\n

Rapid Growth of Global Marketing<\/strong><\/h3>\n\n\n\n

A recent Reuters report estimates that the global appointment scheduling market will grow at a 15.1% CAGR from 2017 to 2023, reaching approximately $360 million by 2023.<\/p>\n\n\n\n

This highlights the growing potential of the online booking industry, making it an ideal time to find reliable software for scheduling appointments on your website.<\/p>\n\n\n\n

Booking Commerce<\/a> is one of the kinds that can help you in creating a powerful & manageable booking system for any profession of your choice. <\/p>\n\n\n\n

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Image courtesy: Unsplash<\/figcaption><\/figure>\n\n\n\n

Mobile Booking<\/strong><\/h3>\n\n\n\n

Booking via mobile phone is a compulsory trend in this digital era. People prefer to make booking reservations online.<\/p>\n\n\n\n

Choosing the right platform for your booking business helps you to develop a stable system.<\/p>\n\n\n\n

If your system is compatible with mobile devices, people find a better & convenient way to book services online. This will help you to rev up your online revenue to a great extent.<\/p>\n\n\n\n

This is the primary reason that you can’t afford to have a system that is not compatible with mobile devices as you may lose valuable customers. <\/p>\n\n\n\n

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Image Courtesy: Pixabay
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Friction-less Online Booking Flow<\/strong><\/h3>\n\n\n\n

The trend to start an online booking website is to keep growing immensely day by day. <\/p>\n\n\n\n

Thus, from the past three years, there are lots of booking websites that let the customer book slot for appointment booking or for rentals.<\/p>\n\n\n\n

But what makes your website more captivating than others? Of course, a friction-less booking flow!! Yes, you got it right. <\/p>\n\n\n\n

People usually seek to find a website that offers a seamless booking experience to them.<\/p>\n\n\n\n

So, each & every element of your website should be used in such a way that it can entice customers at every step.<\/p>\n\n\n\n

It is important to have a frictionless flow of your online booking website so that you can earn more customers in the times.<\/p>\n\n\n\n

Impact of Social Media<\/strong><\/h3>\n\n\n\n
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\u201cSocial media is not a media. The key is to listen, engage, and build relationships.\u201d perfectly quoted by David Alston, the top Canadian marketing startup Entrepreneur<\/p>\n<\/blockquote>\n\n\n\n

Social Media is revolutionized in such a way that it can be a motivating factor to uplift your business growth. Social Media is booming the e-commerce industry. <\/p>\n\n\n\n

The trend to start social media campaigns keeps increasing day by day. Let’s talk about the most trending features, Facebook Live! <\/p>\n\n\n\n

You can go live on Facebook & share your online booking experience with your followers. <\/p>\n\n\n\n

Thus, this will help you to grow your community on Facebook & engage customers to give a chance to your brand. <\/p>\n\n\n\n

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Image Courtesy: Unsplash
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Organized Self-Sevice Portal<\/strong><\/h3>\n\n\n\n

Customers always look for a streamlined booking process. That’s why it is crucial to design an organized self-service portal for an online booking system. <\/p>\n\n\n\n

Merchants with online booking systems focus on offering a user-friendly self-service portal to enhance customer engagement and booking experience.<\/p>\n\n\n\n

Let’s look into some of the effectual benefits of having an organized Self-Service Portal:<\/strong><\/em><\/p>\n\n\n\n