{"id":149550,"date":"2018-10-30T07:15:12","date_gmt":"2018-10-30T07:15:12","guid":{"rendered":"https:\/\/webkul.com\/blog\/?p=149550"},"modified":"2025-01-31T10:29:12","modified_gmt":"2025-01-31T10:29:12","slug":"product-association-types-in-akeneo","status":"publish","type":"post","link":"https:\/\/webkul.com\/blog\/product-association-types-in-akeneo\/","title":{"rendered":"Product Association Types in Akeneo"},"content":{"rendered":"<div class=\"panel panel-primary\">\n<div class=\"panel-heading\">\n<div>\n<h3 class=\"panel-title\">Introduction<\/h3>\n<\/div>\n<\/div>\n<div class=\"panel-body\">\n<div>\n<p>Association of products can be described as a marketing strategy to your customer, that what products they are looking for and what they have to consider with this product.<\/p>\n<p>Associativity of the products means a group of products that is closely related. An associative product can be a product with the same types, same price range, and same customer types.<\/p>\n<div class=\"group\/conversation-turn relative flex w-full min-w-0 flex-col agent-turn\">\n<div class=\"flex-col gap-1 md:gap-3\">\n<div class=\"flex max-w-full flex-col flex-grow\">\n<div class=\"min-h-8 text-message flex w-full flex-col items-end gap-2 whitespace-normal break-words text-start [.text-message+&amp;]:mt-5\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"e3295fed-7a6a-4e53-8e75-2fc05148bcc7\" data-message-model-slug=\"gpt-4o-mini\">\n<div class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<p>Akeneo PIM provides the functionality of creating and managing associative products. With the help of Akeneo and our expert <a href=\"https:\/\/webkul.com\/akeneo\/\">Akeneo PIM Consultants<\/a>, a merchant can make an associative product.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"panel panel-primary\">\n<div class=\"panel-heading\">\n<div>\n<h3 class=\"panel-title\">Association Types<\/h3>\n<\/div>\n<\/div>\n<div class=\"panel-body\">\n<div>\n<p><strong>Akeneo PIM<\/strong> provides by default 4 types of association mapping. You can create more if you want more association mapping.<\/p>\n<ul>\n<li><strong>Cross-sell &#8211;\u00a0<\/strong>Cross-selling of products involves products of the same type.<br \/>\n<strong>Example:<\/strong> If you are buying a shirt then you will find another shirt by the same designer.<\/li>\n<\/ul>\n<ul>\n<li><strong>Upsell &#8211;\u00a0<\/strong>Upsell products\u00a0typically involve trading up to a better version of what\u2019s being purchased.<br \/>\nExample: If you are going to buy a mobile then you will get the same mobile with the extra specification.<br \/>\n<img decoding=\"async\" class=\"aligncenter wp-image-149690 size-full\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/original.gif\" alt=\"Upsell products\" width=\"850\" height=\"561\" loading=\"lazy\" \/><\/li>\n<\/ul>\n<p style=\"text-align: center;\">Source: Shopify<\/p>\n<ul>\n<li><strong>Pack &#8211;\u00a0<\/strong>Pack products are basically a <a href=\"https:\/\/webkul.com\/blog\/product-group-types-and-groups\/\"><strong>group of products<\/strong><\/a> that are used for the same purpose.<br \/>\nExample: A group of furniture products.<br \/>\n<img decoding=\"async\" class=\"aligncenter wp-image-149702 size-full\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/asfa.png\" alt=\"Group of products\" width=\"1257\" height=\"504\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/asfa.png 1257w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/asfa-250x100.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/asfa-300x120.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/asfa-768x308.png 768w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/asfa-1200x481.png 1200w\" sizes=\"(max-width: 1257px) 100vw, 1257px\" loading=\"lazy\" \/><\/li>\n<\/ul>\n<p style=\"text-align: center;\">Image source: Pepperfry<\/p>\n<ul>\n<li><strong>Substitution &#8211;\u00a0<\/strong>Substitution products are products that <a href=\"https:\/\/webkul.com\/blog\/product-families-and-categories-in-akeneo\/\"><strong>same in category and type<\/strong><\/a> as the selected product and services. It provides customers with a wide number of options in addition to the main product.<br \/>\nExample: Shirts with same in type and different in the brand.<br \/>\n<img decoding=\"async\" class=\"aligncenter wp-image-149705 size-full\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/imgonline-com-ua-twotoone-MAD459qsaCbev.jpg\" alt=\"Substitution products\" width=\"1026\" height=\"759\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/imgonline-com-ua-twotoone-MAD459qsaCbev.jpg 1026w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/imgonline-com-ua-twotoone-MAD459qsaCbev-250x185.jpg 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/imgonline-com-ua-twotoone-MAD459qsaCbev-300x222.jpg 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/imgonline-com-ua-twotoone-MAD459qsaCbev-768x568.jpg 768w\" sizes=\"(max-width: 1026px) 100vw, 1026px\" loading=\"lazy\" \/><\/li>\n<\/ul>\n<p style=\"text-align: center;\">Source: Amazon<\/p>\n<h3>Create an Associative product type:<\/h3>\n<p>Akeneo PIM provides the functionality to create an Associative product type. For this, you have to navigate <strong>Setting -&gt; Association type<\/strong>. Click on the association type.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-149582 size-full\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Associationtype.png\" alt=\"Association type of products\" width=\"1280\" height=\"473\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Associationtype.png 1280w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Associationtype-250x92.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Associationtype-300x111.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Associationtype-768x284.png 768w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Associationtype-1200x443.png 1200w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" loading=\"lazy\" \/><\/p>\n<p>Here you have to <strong>enter the code<\/strong>.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-149583 size-full\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/relatedproduct.png\" alt=\"Enter the product code\" width=\"944\" height=\"301\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/relatedproduct.png 944w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/relatedproduct-250x80.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/relatedproduct-300x96.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/relatedproduct-768x245.png 768w\" sizes=\"(max-width: 944px) 100vw, 944px\" loading=\"lazy\" \/><\/p>\n<p>You have to enter the label translation for multiple locales.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-149584 size-full\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/relatedproducts.png\" alt=\"Related products\" width=\"885\" height=\"558\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/relatedproducts.png 885w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/relatedproducts-250x158.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/relatedproducts-300x189.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/relatedproducts-768x484.png 768w\" sizes=\"(max-width: 885px) 100vw, 885px\" loading=\"lazy\" \/><\/p>\n<p>Now you can see the <strong>association type<\/strong> is successfully added.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-149585 size-full\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/rltd.png\" alt=\"akeneo association\" width=\"912\" height=\"516\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/rltd.png 912w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/rltd-250x141.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/rltd-300x170.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/rltd-768x435.png 768w\" sizes=\"(max-width: 912px) 100vw, 912px\" loading=\"lazy\" \/><\/p>\n<p>Now go to your Akeneo product list and click on the product where you have to add an associative product.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-149588 size-full\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/ass.png\" alt=\"akeneo association\" width=\"1199\" height=\"260\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/ass.png 1199w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/ass-250x54.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/ass-300x65.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/ass-768x167.png 768w\" sizes=\"(max-width: 1199px) 100vw, 1199px\" loading=\"lazy\" \/>\u00a0After it, you have to click on the Associations.\u00a0Now you have to click on the drop-down association type button and choose the association type. After it, click on the Add Association Button.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-149592 size-full\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/wede.png\" alt=\"akeneo association\" width=\"911\" height=\"330\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/wede.png 911w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/wede-250x91.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/wede-300x109.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/wede-768x278.png 768w\" sizes=\"(max-width: 911px) 100vw, 911px\" loading=\"lazy\" \/><\/p>\n<p>You can add an associative product here. Here you can filter and add by category, family, and status. You can also search for the product and add them as the associative product.<\/p>\n<p>You can also see the associative product on the right side of the web page in the basket. After it, you have to click on the confirm button.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-149595 size-full\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Asssd.png\" alt=\"akeneo association\" width=\"1283\" height=\"631\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Asssd.png 1283w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Asssd-250x123.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Asssd-300x148.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Asssd-768x378.png 768w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/Asssd-1200x590.png 1200w\" sizes=\"(max-width: 1283px) 100vw, 1283px\" loading=\"lazy\" \/><\/p>\n<p>Now you can see the associative product list with the product.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-149610 size-full\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/erffer.png\" alt=\"akeneo association\" width=\"894\" height=\"611\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/erffer.png 894w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/erffer-250x171.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/erffer-300x205.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2018\/10\/erffer-768x525.png 768w\" sizes=\"(max-width: 894px) 100vw, 894px\" loading=\"lazy\" \/><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"panel panel-primary\">\n<div class=\"panel-heading\">\n<div>\n<h3 class=\"panel-title\">Akeneo Association Types &#8211; Support<\/h3>\n<\/div>\n<\/div>\n<div class=\"panel-body\">\n<div>\n<p>If you have any queries please create a support ticket at <a href=\"https:\/\/webkul.uvdesk.com\/en\/customer\/create-ticket\/\" target=\"_blank\" rel=\"noopener\"><strong>https:\/\/webkul.uvdesk.com\/en\/customer\/create-ticket<\/strong><\/a><strong>.<\/strong><\/p>\n<p>If you are a retailer, facing issues in handling a large number of products, drop us a line in the comments below.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Introduction Association of products can be described as a marketing strategy to your customer, that what products they are looking for and what they have to consider with this product. Associativity of the products means a group of products that is closely related. An associative product can be a product with the same types, same <a href=\"https:\/\/webkul.com\/blog\/product-association-types-in-akeneo\/\">[&#8230;]<\/a><\/p>\n","protected":false},"author":219,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5709],"tags":[],"class_list":["post-149550","post","type-post","status-publish","format-standard","hentry","category-akeneo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Akeneo Association Types | Product Associations in Akeneo PIM<\/title>\n<meta name=\"description\" content=\"Akeneo association of the products means a group of products that are closely related. 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