{"id":527351,"date":"2026-02-20T12:35:01","date_gmt":"2026-02-20T12:35:01","guid":{"rendered":"https:\/\/webkul.com\/blog\/?post_type=case_studies&p=527351"},"modified":"2026-02-20T12:35:09","modified_gmt":"2026-02-20T12:35:09","slug":"bared-footwear","status":"publish","type":"case_studies","link":"https:\/\/webkul.com\/blog\/case-studies\/bared-footwear\/","title":{"rendered":"Real-Time Shopify Salesforce Integration for Bared Footwear"},"content":{"rendered":"\n

Bared Footwear<\/a> blends style with podiatry-backed design by creating shoes that feel as good as they look.<\/p>\n\n\n\n

And over the years, the brand has built a loyal community across Australia and beyond through its retail stores and online store.<\/p>\n\n\n\n

But with growth comes a large amount of data flow in their systems.<\/p>\n\n\n\n

The online orders came in through Shopify, and Salesforce CRM is used to manage customer relationships. Both systems were powerful but not communicating with each other.<\/p>\n\n\n\n

And that\u2019s when Bared Footwear turned to Webkul.<\/p>\n\n\n\n

The Challenges at Bared Footwear<\/strong><\/h2>\n\n\n\n

Bared Footwear wasn’t dealing with custom workflows. Their need was simple: to keep Shopify and Salesforce aligned in real-time.<\/p>\n\n\n\n

Let’s take a look at the challenges that they wanted to overcome.<\/p>\n\n\n\n

Orders Not Flowing into Salesforce Automatically:<\/strong> They didn’t want their team to create Shopify orders in Salesforce.<\/p>\n\n\n\n

Scattered Customer Data: <\/strong>When new customers sign up in Shopify, they want to create those customers’ records in Salesforce as well. Further, if any details changed, like phone number or address, the update had to reflect on both ends.<\/p>\n\n\n\n

Order Status Difference: <\/strong>If an order was fulfilled or updated in Shopify, they needed the same status update in Salesforce.<\/p>\n\n\n\n

Product and SKU Matching: <\/strong>Products in Shopify need to match correctly with products in Salesforce. The SKU alignment was critical to match the order line.<\/p>\n\n\n\n

Inventory Visibility:<\/strong> Same stock levels tracking in both Shopify and Salesforce was needed to guard from overselling or missed sales opportunities.<\/p>\n\n\n\n

A Clear Goal: Real-Time Sync with Zero Guesswork<\/strong><\/h2>\n\n\n\n

The team at Bared Footwear didn\u2019t want a temporary solution. They wanted:<\/p>\n\n\n\n