{"id":517073,"date":"2025-12-16T05:31:25","date_gmt":"2025-12-16T05:31:25","guid":{"rendered":"https:\/\/webkul.com\/blog\/?post_type=case_studies&#038;p=517073"},"modified":"2025-12-16T09:08:08","modified_gmt":"2025-12-16T09:08:08","slug":"eastern-marine-us-magento2-share-cart-webkul","status":"publish","type":"case_studies","link":"https:\/\/webkul.com\/blog\/case-studies\/eastern-marine-us-magento2-share-cart-webkul\/","title":{"rendered":"Eastern Marine: U.S. Firm Boosts Sales via Magento 2 Share Cart by Webkul"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"> <strong>Project Snapshot<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>URL:<\/strong> <a href=\"https:\/\/www.easternmarine.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">EasternMarine.com<\/a><\/li>\n\n\n\n<li><strong>Country:<\/strong> United States<\/li>\n\n\n\n<li><strong>Industry Vertical:<\/strong> Retail<\/li>\n\n\n\n<li><strong>Business Insights:<\/strong> Eastern Marine is a U.S. retailer of boating, fishing, and trailer accessories with 80,000+ monthly online visits.<\/li>\n\n\n\n<li><strong>Solution Provided:<\/strong> We helped Eastern Marine implement the <a href=\"https:\/\/store.webkul.com\/magento2-save-share-cart-module.html\" target=\"_blank\" rel=\"noreferrer noopener\">Magento 2 Share Cart extension<\/a> to simplify cart sharing and improve shopping convenience.<\/li>\n\n\n\n<li><strong>Platform:<\/strong> Magento 2<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Merchant Story: Eastern Marine<\/strong><\/h3>\n\n\n\n<p>Eastern Marine is a United States\u2013based retail brand serving customers across boating, fishing, outdoor recreation, and lifestyle categories.<\/p>\n\n\n\n<p>The company offers a wide range of products including marine supplies, fishing gear, outdoor equipment, apparel, accessories, and utility items for everyday use.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1120\" height=\"880\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2025\/12\/webkul-magento2-easternmarine-homepage.webp\" alt=\"eastern marine homepage\" class=\"wp-image-517273\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2025\/12\/webkul-magento2-easternmarine-homepage.webp 1120w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2025\/12\/webkul-magento2-easternmarine-homepage-300x236.webp 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2025\/12\/webkul-magento2-easternmarine-homepage-250x196.webp 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2025\/12\/webkul-magento2-easternmarine-homepage-768x603.webp 768w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>With a strong retail presence and a growing online store, Eastern Marine focuses on offering reliable products from trusted brands for both hobbyists and professionals.<\/p>\n\n\n\n<p>The brand aims to make online shopping simple and flexible for customers browsing large catalogs and planning purchases together.<\/p>\n\n\n\n<p>Eastern Marine wanted to improve the cart experience by allowing shoppers to save selected items and share carts with friends or family before checkout.<\/p>\n\n\n\n<p>To support this goal, the company partnered with Webkul and used <a href=\"https:\/\/webkul.com\/magento-development\/\" target=\"_blank\" rel=\"noreferrer noopener\">Magento Development Services<\/a> to improve cart handling and customer convenience.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Eastern Marine\u2019s Challenge: Making Cart Sharing and Purchase Planning Easier<\/strong><\/h3>\n\n\n\n<p>Eastern Marine manages a large and varied product catalog, and many customers needed time to review, save, or discuss items before placing an order.<\/p>\n\n\n\n<p>Without a built-in option to save or share carts, shoppers often had to rebuild selections, which slowed down decision-making and checkout.<\/p>\n\n\n\n<p>This gap made it harder for customers to collaborate on purchases, especially for group buys or planned orders.<\/p>\n\n\n\n<p>To address this, the company partnered with Webkul to simplify cart saving and sharing on its Magento 2 store.<\/p>\n\n\n\n<p>This case study shows how the brand improved shopping convenience and supported smoother buying journeys for its customers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How Webkul Helped Eastern Marine Improve Cart Sharing and Shopping Convenience<\/strong><\/h3>\n\n\n\n<p><strong>Share Cart extension for Magento 2<\/strong> helped Eastern Marine make cart handling simpler for its online shoppers.<\/p>\n\n\n\n<p>With this solution, customers can save their selected items and share the cart link with friends, family, or team members before checkout.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1120\" height=\"880\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2025\/12\/webkul-magento2-easternmarine-save-cart.webp\" alt=\"webkul eastern marine magento2 save and share cart\" class=\"wp-image-517282\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2025\/12\/webkul-magento2-easternmarine-save-cart.webp 1120w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2025\/12\/webkul-magento2-easternmarine-save-cart-300x236.webp 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2025\/12\/webkul-magento2-easternmarine-save-cart-250x196.webp 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2025\/12\/webkul-magento2-easternmarine-save-cart-768x603.webp 768w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>This feature supports better purchase planning, especially for bulk orders or shared buying decisions, without the need to rebuild carts.<\/p>\n\n\n\n<p>Store admins can manage shared cart data smoothly while keeping product details and pricing consistent across sessions.<\/p>\n\n\n\n<p>The integration improved shopping convenience by reducing repeat work, saving time, and making the buying process smoother for customers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Results of Using Magento 2 Share Cart at Eastern Marine to Improve Shopping Convenience<\/strong><\/h3>\n\n\n\n<p>With the Magento 2 Share Cart module, Eastern Marine made it easier for customers to plan and complete purchases.<\/p>\n\n\n\n<p>Shoppers could save their carts and share selected items with others, reducing the need to repeat product selection.<\/p>\n\n\n\n<p>This change helped shorten decision time and made checkout smoother for group and planned purchases.<\/p>\n\n\n\n<p>Overall, these <a href=\"https:\/\/store.webkul.com\/Magento-2.html\" target=\"_blank\" rel=\"noreferrer noopener\">Magento 2 Extensions<\/a> helped them improve cart usability and support a more convenient shopping experience.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Easier cart saving and sharing<\/li>\n\n\n\n<li>Faster purchase decisions<\/li>\n\n\n\n<li>Reduced cart rebuild effort<\/li>\n\n\n\n<li>Smoother checkout flow<\/li>\n\n\n\n<li>Better shopping convenience<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Project Snapshot Merchant Story: Eastern Marine Eastern Marine is a United States\u2013based retail brand serving customers across boating, fishing, outdoor recreation, and lifestyle categories. The company offers a wide range of products including marine supplies, fishing gear, outdoor equipment, apparel, accessories, and utility items for everyday use. With a strong retail presence and a growing <a href=\"https:\/\/webkul.com\/blog\/case-studies\/eastern-marine-us-magento2-share-cart-webkul\/\">[&#8230;]<\/a><\/p>\n","protected":false},"author":551,"featured_media":517395,"comment_status":"open","ping_status":"closed","template":"","class_list":["post-517073","case_studies","type-case_studies","status-publish","has-post-thumbnail","hentry","platforms-magento","industries-retail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Eastern Marine | US Firm Adopts Magento 2 Share Cart by Webkul<\/title>\n<meta name=\"description\" content=\"Eastern Marine from US improved cart sharing and checkout convenience using Magento 2 Share Cart extension for smoother purchase planning.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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