{"id":459904,"date":"2024-09-03T10:19:36","date_gmt":"2024-09-03T10:19:36","guid":{"rendered":"https:\/\/webkul.com\/blog\/?post_type=case_studies&#038;p=459904"},"modified":"2025-08-11T13:28:05","modified_gmt":"2025-08-11T13:28:05","slug":"gourmetrus-online-foodstore-price-visibility-webkul","status":"publish","type":"case_studies","link":"https:\/\/webkul.com\/blog\/case-studies\/gourmetrus-online-foodstore-price-visibility-webkul\/","title":{"rendered":"GourmetRus: Canadian Gourmet Food Store Refines its Pricing Strategy"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.gourmetrus.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">GourmetRus<\/a> is a Canadian firm specializing in providing a wide range of unique and high-quality gourmet food products at competitive wholesale prices.<\/p>\n\n\n\n<p>They offer artisanal Italian cookies, gourmet coffee, and specialty foods in elegant dual-display boxes for specialty stores and gift baskets.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1116\" height=\"772\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/homepage-2.webp\" alt=\"hourmet homepage\" class=\"wp-image-459908\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/homepage-2.webp 1116w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/homepage-2-300x208.webp 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/homepage-2-250x173.webp 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/homepage-2-768x531.webp 768w\" sizes=\"(max-width: 1116px) 100vw, 1116px\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>GourmetRus delivers exceptional flavors and service, fulfilling wholesale gourmet needs with new arrivals and exclusive items.<\/p>\n\n\n\n<p>Understanding specialty retailers&#8217; needs, GourmetRus offers tailored solutions like custom packaging and exclusive product lines.<\/p>\n\n\n\n<p>GourmetRus, known for its quality, commits to sustainable sourcing and eco-friendly practices.<\/p>\n\n\n\n<p><a href=\"https:\/\/webkul.com\/magento-development\/\" target=\"_blank\" rel=\"noreferrer noopener\">Magento 2 Development Services<\/a> enhanced their sales by effectively attracting genuine customers to their online store.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What challenges did GourmetRus face?<\/h2>\n\n\n\n<p>GourmetRus faced challenges displaying prices on its website without complicating the customer experience.<\/p>\n\n\n\n<p>Revealing prices upfront risked competitors offering lower prices, which they wanted to avoid.<\/p>\n\n\n\n<p>Publicly visible prices also reduced incentives for visitors to create accounts or log in, limiting opportunities for personalized interactions.<\/p>\n\n\n\n<p>Consequently, GourmetRus missed valuable chances to engage potential customers for lasting relationships to drive increased sales.<\/p>\n\n\n\n<p>In order to resolve this they contacted Webkul via <a href=\"https:\/\/www.uvdesk.com\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\">UVdesk<\/a> for their business requirements.<\/p>\n\n\n\n<p>This case study will explore how GourmetRus utilized Webkul&#8217;s comprehensive <a href=\"https:\/\/webkul.com\/ecommerce-marketplaces\/\" target=\"_blank\" rel=\"noreferrer noopener\">E-commerce Solutions<\/a> to overcome their obstacles.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Solution<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Magento 2 Show Price After Login<\/h3>\n\n\n\n<p><a href=\"https:\/\/store.webkul.com\/magento2-show-price-after-login.html\" target=\"_blank\" rel=\"noreferrer noopener\">Magento 2 Show Price After Login<\/a> extension is a helpful tool for online stores like GourmetRus.<\/p>\n\n\n\n<p>It functions by hiding product prices and disabling the add-to-cart option until customers log in.<\/p>\n\n\n\n<p>Instead of displaying the price, customers see a prompt to log in to view the price and add the item to their cart.<\/p>\n\n\n\n<p>The image below shows the products before customers have logged in.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1120\" height=\"880\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/without-login.webp\" alt=\"before login\" class=\"wp-image-459949\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/without-login.webp 1120w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/without-login-300x236.webp 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/without-login-250x196.webp 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/without-login-768x603.webp 768w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>The image below shows the product page before the customer logs in.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1076\" height=\"720\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/img-2-1.webp\" alt=\"product page\" class=\"wp-image-459952\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/img-2-1.webp 1076w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/img-2-1-300x201.webp 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/img-2-1-250x167.webp 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/img-2-1-768x514.webp 768w\" sizes=\"(max-width: 1076px) 100vw, 1076px\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p>Now, GourmetRus can manage who views their prices and encourage more users to create accounts on their website.<\/p>\n\n\n\n<p>This extension also integrates seamlessly with the <a href=\"https:\/\/store.webkul.com\/magento2-mobile-app.html\" target=\"_blank\" rel=\"noreferrer noopener\">Magento 2 Mobile app<\/a>, allowing customers to shop anytime from their phones.<\/p>\n\n\n\n<p>The image below shows the product catalog and Add to Cart option after the customer has logged in.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1050\" height=\"920\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/after-login.webp\" alt=\"after login\" class=\"wp-image-459981\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/after-login.webp 1050w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/after-login-300x263.webp 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/after-login-250x219.webp 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/08\/after-login-768x673.webp 768w\" sizes=\"(max-width: 1050px) 100vw, 1050px\" loading=\"lazy\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Ending Note<\/h2>\n\n\n\n<p>With Webkul\u2019s Show Price After Login extension, GourmetRus can control who sees their prices and encourage more people to make an account on their website.<\/p>\n\n\n\n<p><a href=\"https:\/\/store.webkul.com\/Magento-2.html\" target=\"_blank\" rel=\"noreferrer noopener\">Magento 2 extension<\/a> helped this Canadian FoodStore to hide prices until the customer logged in on their website<\/p>\n\n\n\n<p>This helps GourmetRus build relationships with customers to sell more Gourmet food products and increase their business reach and revenue.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>GourmetRus is a Canadian firm specializing in providing a wide range of unique and high-quality gourmet food products at competitive wholesale prices. They offer artisanal Italian cookies, gourmet coffee, and specialty foods in elegant dual-display boxes for specialty stores and gift baskets. GourmetRus delivers exceptional flavors and service, fulfilling wholesale gourmet needs with new arrivals <a href=\"https:\/\/webkul.com\/blog\/case-studies\/gourmetrus-online-foodstore-price-visibility-webkul\/\">[&#8230;]<\/a><\/p>\n","protected":false},"author":490,"featured_media":459928,"comment_status":"open","ping_status":"closed","template":"","class_list":["post-459904","case_studies","type-case_studies","status-publish","has-post-thumbnail","hentry","platforms-magento","industries-food"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>GourmetRus Case Study | Canadian eFoodstore Innovates Pricing<\/title>\n<meta name=\"description\" content=\"GourmetRus, a Canadian gourmet food store, uses Webkul&#039;s extension to hide product prices until customers log in.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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