{"id":424601,"date":"2024-03-11T05:45:24","date_gmt":"2024-03-11T05:45:24","guid":{"rendered":"https:\/\/webkul.com\/blog\/?post_type=case_studies&#038;p=424601"},"modified":"2025-08-13T13:39:03","modified_gmt":"2025-08-13T13:39:03","slug":"landrys-kitchen-usa-magento-2-social-selling-webkul","status":"publish","type":"case_studies","link":"https:\/\/webkul.com\/blog\/case-studies\/landrys-kitchen-usa-magento-2-social-selling-webkul\/","title":{"rendered":"Landry&#8217;s Kitchen: Promoting Products Digitally with Social Selling"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.landryskitchen.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Landry&#8217;s Kitchen<\/a> is an American restaurant chain that offers a variety of dishes, including seafood, steaks, and Italian cuisine. <\/p>\n\n\n\n<p>They have multiple locations across the United States, and their menu varies depending on the restaurant. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1200\" height=\"610\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/Landys-kitchen-1200x610.png\" alt=\"Landrys-kitchen\" class=\"wp-image-424614\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/Landys-kitchen-1200x610.png 1200w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/Landys-kitchen-300x153.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/Landys-kitchen-250x127.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/Landys-kitchen-768x391.png 768w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/Landys-kitchen.png 1278w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p> As a distinguished group, Landry&#8217;s owns and manages over 60 distinct brands, such as Landry&#8217;s Seafood, Chart House, etc.<\/p>\n\n\n\n<p>Landry&#8217;s aims to become an integral part of your cherished home cooking experiences, fostering lasting memories for years to come.<\/p>\n\n\n\n<p>Landry&#8217;s Kitchen sought a <a href=\"https:\/\/webkul.com\/magento-development\/\">Magento development service<\/a> to solve its e-commerce problem.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Problems that Landry&#8217;s Kitchen was Facing<\/h2>\n\n\n\n<p>Landry&#8217;s Kitchen was struggling to reach a wider, targeted audience and maximize its sales potential.<\/p>\n\n\n\n<p>This is particularly true for those who want to leverage the power of social media platforms like Instagram to showcase their products.<\/p>\n\n\n\n<p>They needed someone to solve their problem and grow their business further.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How did Webkul solve its problem?<\/h2>\n\n\n\n<p>Landry&#8217;s Kitchen found Webkul as its e-commerce solution to solve its problem.<\/p>\n\n\n\n<p>They discussed their needs through the UVdesk ticket system. Webkul understood and started working on it accordingly.<\/p>\n\n\n\n<p>Webkul provided Landry&#8217;s Kitchen with <a href=\"https:\/\/store.webkul.com\/magento2-sell-on-instagram.html\" target=\"_blank\" rel=\"noreferrer noopener\">Magento 2 Social selling<\/a> Module as a solution.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Magento 2 Social Selling Plugin<\/h2>\n\n\n\n<p>The Magento 2 Social Selling module provides a comprehensive solution for Landry&#8217;s Kitchen to seamlessly integrate their product offerings with Instagram, enabling them to reach a larger, targeted audience.<\/p>\n\n\n\n<p>Following images are some examples of how this module will look like:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/mockup-2024-02-27T162430.432-576x1024.png\" alt=\"Magento 2 Social Selling\" class=\"wp-image-424683\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/mockup-2024-02-27T162430.432-576x1024.png 576w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/mockup-2024-02-27T162430.432-169x300.png 169w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/mockup-2024-02-27T162430.432-140x249.png 140w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/mockup-2024-02-27T162430.432.png 720w\" sizes=\"(max-width: 576px) 100vw, 576px\" loading=\"lazy\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"576\" height=\"1024\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/mockup-2024-02-27T162412.785-576x1024.png\" alt=\"Magento 2 Social Selling\" class=\"wp-image-424684\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/mockup-2024-02-27T162412.785-576x1024.png 576w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/mockup-2024-02-27T162412.785-169x300.png 169w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/mockup-2024-02-27T162412.785-140x249.png 140w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/mockup-2024-02-27T162412.785.png 720w\" sizes=\"(max-width: 576px) 100vw, 576px\" loading=\"lazy\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>You can easily showcase the products over social media by tagging them as you can see in the above images.<\/p>\n\n\n\n<p>When the customer taps on the product tags, they can see their pricing and description of that product.<\/p>\n\n\n\n<p>The Owner can also redirect the customers to their website by clicking on view website.<\/p>\n\n\n\n<p>The following are some key features of this module:<\/p>\n\n\n\n<p><strong>Product Tagging:<\/strong> Store owners can tag their products in Instagram posts and stories, making them easily discoverable by potential customers.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1120\" height=\"880\" src=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/webkul-magento2-sell-on-instagram-admin-configurations-products-04.png.png\" alt=\"Magento 2 Social Selling\" class=\"wp-image-425301\" srcset=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/webkul-magento2-sell-on-instagram-admin-configurations-products-04.png.png 1120w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/webkul-magento2-sell-on-instagram-admin-configurations-products-04.png-300x236.png 300w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/webkul-magento2-sell-on-instagram-admin-configurations-products-04.png-250x196.png 250w, https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2024\/02\/webkul-magento2-sell-on-instagram-admin-configurations-products-04.png-768x603.png 768w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" loading=\"lazy\" \/><\/figure>\n\n\n\n<p><strong>Out of Stock Product Management:<\/strong> The module allows store owners to show or hide out of stock products, ensuring a smooth shopping experience for customers.<\/p>\n\n\n\n<p><strong>Prefix Customization:<\/strong> By adding suitable prefixes to products, store owners can create a more appealing and organized presentation of their offerings.<\/p>\n\n\n\n<p><strong>Redirection to Web Store or Checkout: <\/strong>Customers can be redirected either to the specific product page on the web store or directly to the checkout page from Instagram Shop, simplifying the purchasing process.<\/p>\n\n\n\n<p><strong>Leveraging Instagram Shop and Magento 2 Features: <\/strong>The plugin allows businesses to optimize their social media presence and sales by utilizing the advanced features of Instagram Shop and Adobe Commerce (Magento 2).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>Landry&#8217;s Kitchen enhanced their eCommerce presence, they sought Magento 2 development services. <\/p>\n\n\n\n<p>Webkul&#8217;s Magento 2 Social Selling Module was implemented, which offers features such as product tagging, out of stock product management, prefix customization, and redirection to the web store or checkout. <\/p>\n\n\n\n<p>This module helps Landry&#8217;s Kitchen to seamlessly integrate their products with Instagram, reaching a larger, targeted audience and improving their overall e-commerce performance.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Landry&#8217;s Kitchen is an American restaurant chain that offers a variety of dishes, including seafood, steaks, and Italian cuisine. They have multiple locations across the United States, and their menu varies depending on the restaurant. As a distinguished group, Landry&#8217;s owns and manages over 60 distinct brands, such as Landry&#8217;s Seafood, Chart House, etc. Landry&#8217;s <a href=\"https:\/\/webkul.com\/blog\/case-studies\/landrys-kitchen-usa-magento-2-social-selling-webkul\/\">[&#8230;]<\/a><\/p>\n","protected":false},"author":566,"featured_media":425303,"comment_status":"open","ping_status":"closed","template":"","class_list":["post-424601","case_studies","type-case_studies","status-publish","has-post-thumbnail","hentry","platforms-magento","industries-food"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Landry&#039;s Kitchen Case Study | USA Consumables Social Selling<\/title>\n<meta name=\"description\" content=\"Landry&#039;s Kitchen is an eCommerce website that enhanced its online presence with Magento 2 Social Selling plugin.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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