{"id":387086,"date":"2023-06-20T08:15:38","date_gmt":"2023-06-20T08:15:38","guid":{"rendered":"https:\/\/webkul.com\/blog\/?post_type=case_studies&p=387086"},"modified":"2025-09-29T07:17:04","modified_gmt":"2025-09-29T07:17:04","slug":"kimberly-clark-professional-brazil-marketplace","status":"publish","type":"case_studies","link":"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/","title":{"rendered":"Kimberly Clark Professional – Built On Magento and Powered by Webkul Marketplace"},"content":{"rendered":"\n

This case study explores how Kimberly-Clark Professional Brazil, a leading hygiene products manufacturer, builds its online sales channel using the Magento 2 e-commerce platform and Webkul Marketplace solution.<\/p>\n\n\n\n

We will find out about the company and know the reasons for selecting Magento 2 and Webkul Marketplace, the implementation process, and the benefits achieved. <\/p>\n\n\n\n

Kimberly-Clark’s case study provides valuable insights into leveraging these technologies to create a robust online marketplace.<\/p>\n\n\n\n

An Overview – Kimberly Clark Corporation<\/h2>\n\n\n\n

Kimberly-Clark Corporation is a multinational consumer goods company that specializes in various personal care and hygiene products. <\/p>\n\n\n\n

The company was founded in 1872 in the United States and has since become one of the world’s leading manufacturers in its industry.<\/p>\n\n\n

\n
\"kimberly-clark-case-study-intro\"<\/figure>\n<\/div>\n\n\n

Kimberly-Clark’s product portfolio includes a wide range of well-known brands that cater to different consumer needs. <\/p>\n\n\n\n

Some of their popular brands include Kleenex, Huggies, Scott, Cottonelle, Pull-Ups, Depend, and Kotex.<\/p>\n\n\n\n

These brands cover facial tissues, baby care products, toilet paper, paper towels, feminine care products, and adult care products.<\/p>\n\n\n\n

The company has a global presence, with operations in more than 175 countries. <\/p>\n\n\n\n

Kimberly-Clark commits to providing innovative, high-quality products that improve people’s lives and enhance well-being.<\/p>\n\n\n\n

\"kimberly-clark-case-study-intro2\"<\/figure>\n\n\n\n

In addition to its consumer product divisions, Kimberly-Clark has a professional division known as Kimberly-Clark Professional. <\/p>\n\n\n\n

This division provides workplace solutions and hygiene products for various industries, including healthcare, manufacturing, hospitality, and more.<\/p>\n\n\n\n

Why Enterprise Use Magento 2 Adobe Commerce?<\/h2>\n\n\n\n

Prior to Magento 2, Kimberly-Clark was using Drupal as their e-commerce backend, but now the enterprise uses and takes advantage of Adobe Commerce.<\/p>\n\n\n\n

There are several reasons why enterprise corporations like Kimberly-Clark may choose to move from Drupal to Magento for their e-commerce platform. Here are some key factors:<\/p>\n\n\n\n

E-commerce Focus<\/h3>\n\n\n\n

Magento is specifically designed for e-commerce or online sales, whereas Drupal is a more versatile content management system (CMS). <\/p>\n\n\n\n

\"kimberly-clark-case-study-solution1\"<\/figure>\n\n\n\n

As enterprise corporations increasingly prioritize digital sales and CX (Customer Experience), they often require a dedicated e-commerce platform that offers specialized features and functionalities tailored to their business needs.<\/p>\n\n\n\n

For instance, B2B customers typically require more in-depth information about a product compared to B2C customers. <\/p>\n\n\n\n

\"kimberly-clark-case-study-solution2\"<\/figure>\n\n\n\n

Similarly on the Kimberly Clark website, with the help of Magento 2 Product Attachment<\/a>, it allow businesses to provide detailed specifications, technical data sheets, and other relevant documents in the form of PDF and other formats.<\/p>\n\n\n\n

\"kimberly-clark-case-study-solution3\"<\/figure>\n\n\n\n

Scalability and Performance<\/h3>\n\n\n\n

Magento is capable to handle large product catalogs, complex pricing structures, and high transaction volumes. As enterprises grow their online operations, they need a platform that can sustain their increasing demands without compromising performance. <\/p>\n\n\n\n

This is where Magento’s code architecture and built-in scalability features make it a suitable choice for these organizations.<\/p>\n\n\n\n

Customization and Flexibility<\/h3>\n\n\n\n

Enterprises often have unique requirements and complex business processes. The Magento platform allows extensive customizations, enabling Magento development company<\/a> like Webkul to modify their e-commerce storefront and backend to their specific needs. <\/p>\n\n\n\n

\"kimberly-clark-case-study-solution4\"
Magento 2 FAQ extension<\/a> is visible on the Kimberly Clark Professional website. <\/figcaption><\/figure>\n\n\n\n

Adobe Commerce (Magento) offers a modular architecture, flexible APIs, and an extensive extensions list, enabling businesses to integrate with third-party systems and build custom functionalities easily.<\/p>\n\n\n\n

B2B Capabilities<\/h3>\n\n\n\n

Many enterprise corporations have a significant B2B customer base and require advanced B2B features, such as custom pricing, negotiations, and complex ordering workflows. <\/p>\n\n\n\n

While other platforms can support basic B2B functionality, but Adobe Commerce B2B<\/a> offers a comprehensive suite of B2B features out of the box. This makes Magento a preferred choice for big companies aiming to streamline their B2B operations.<\/p>\n\n\n\n

Ecosystem and Support<\/h3>\n\n\n\n

Magento has a robust and active community of developers, agencies, and extension providers, offering various resources and support. <\/p>\n\n\n\n

Since enterprises have complex requirements and often need specialized assistance, the availability of a thriving ecosystem around Magento becomes a significant advantage. <\/p>\n\n\n\n

There is a wealth of documentation, forums, and experienced Magento professionals<\/a> who can help with development, customization, and troubleshooting.<\/p>\n\n\n\n

Kimberly-Clark Professional Powered by Webkul Marketplace<\/h2>\n\n\n\n

The development team customized the Magento 2 platform and is using Webkul Magento 2 Marketplace to align with Kimberly-Clark Professional business requirements.<\/p>\n\n\n\n

\"kimberly-clark-case-study-solution5\"<\/figure>\n\n\n\n

The Kimberly-Clark team integrated various B2B modules, including Mercadopago Connect payment gateway<\/a>, shipping method, and inventory management systems, to ensure seamless operations.<\/p>\n\n\n\n

Rigorous testing was conducted to identify and fix any bugs or issues. Once the website was deemed stable, it was deployed on a secure hosting environment.<\/p>\n\n\n

\n
\"kimberly-clark-case-study-solution6\"<\/figure>\n<\/div>\n\n\n

The marketplace storefront has a design with a user-friendly interface, enabling B2B customers to navigate through products, place orders, and manage their accounts effortlessly.<\/p>\n\n\n

\n
\"kimberly-clark-case-study-solution7\"<\/figure>\n<\/div>\n\n\n

Moreover, Webkul Magento 2 B2B Marketplace<\/a> enabled third-party sellers to register, manage their inventory, and sell products on the platform, expanding the range of offerings and attracting more customers.<\/p>\n\n\n\n

For example, the website catered to B2B customers with features such as show prices after login, quotations, bulk ordering, and customer-specific catalogs.<\/p>\n\n\n\n

To Summarize<\/h2>\n\n\n\n

By leveraging the power of Magento 2 and integrating the Webkul Marketplace solution, Kimberly-Clark Professional successfully built a robust e-commerce for Brazil. <\/p>\n\n\n\n

The implementation of these technologies not only transformed their online presence in Brazil but also improved operational efficiency, expanded the product range, and enhanced B2B customer satisfaction. <\/p>\n\n\n\n

This case study serves as an inspiration for B2B businesses seeking to establish a successful online marketplace using Magento 2 and the Webkul Marketplace solution.<\/p>\n\n\n\n

Thanks to this Magento 2 extensions<\/a> there has been a significant increase in Veppy\u2019s sales and overall revenue.<\/p>\n","protected":false},"excerpt":{"rendered":"

This case study explores how Kimberly-Clark Professional Brazil, a leading hygiene products manufacturer, builds its online sales channel using the Magento 2 e-commerce platform and Webkul Marketplace solution. We will find out about the company and know the reasons for selecting Magento 2 and Webkul Marketplace, the implementation process, and the benefits achieved. Kimberly-Clark’s case […]<\/a><\/p>\n","protected":false},"author":135,"featured_media":496786,"comment_status":"open","ping_status":"closed","template":"","class_list":["post-387086","case_studies","type-case_studies","status-publish","has-post-thumbnail","hentry","platforms-magento","industries-health"],"yoast_head":"\nKimberly Clark Professional Case Study | Brazil Marketplace<\/title>\n<meta name=\"description\" content=\"Kimberly Clark leverages the Adobe Commerce platform with Webkul Marketplace to build a comprehensive B2B platform in Brazil.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kimberly Clark Professional Case Study | Brazil Marketplace\" \/>\n<meta property=\"og:description\" content=\"Kimberly Clark leverages the Adobe Commerce platform with Webkul Marketplace to build a comprehensive B2B platform in Brazil.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/\" \/>\n<meta property=\"og:site_name\" content=\"Webkul Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/webkul\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-29T07:17:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/06\/Kimberly-Clark-twitterlinkedin.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/06\/Kimberly-Clark-twitterlinkedin.png\" \/>\n<meta name=\"twitter:site\" content=\"@webkul\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/\",\"url\":\"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/\",\"name\":\"Kimberly Clark Professional Case Study | Brazil Marketplace\",\"isPartOf\":{\"@id\":\"https:\/\/webkul.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/06\/kimberly-clark-case-study-featured.webp\",\"datePublished\":\"2023-06-20T08:15:38+00:00\",\"dateModified\":\"2025-09-29T07:17:04+00:00\",\"description\":\"Kimberly Clark leverages the Adobe Commerce platform with Webkul Marketplace to build a comprehensive B2B platform in Brazil.\",\"breadcrumb\":{\"@id\":\"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/#primaryimage\",\"url\":\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/06\/kimberly-clark-case-study-featured.webp\",\"contentUrl\":\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/06\/kimberly-clark-case-study-featured.webp\",\"width\":1091,\"height\":686,\"caption\":\"kimberly-clark-case-study-featured\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/webkul.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case Study\",\"item\":\"https:\/\/webkul.com\/blog\/case-studies\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Kimberly Clark Professional – Built On Magento and Powered by Webkul Marketplace\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/webkul.com\/blog\/#website\",\"url\":\"https:\/\/webkul.com\/blog\/\",\"name\":\"Webkul Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/webkul.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/webkul.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/webkul.com\/blog\/#organization\",\"name\":\"WebKul Software Private Limited\",\"url\":\"https:\/\/webkul.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/webkul.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2021\/08\/webkul-logo-accent-sq.png\",\"contentUrl\":\"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2021\/08\/webkul-logo-accent-sq.png\",\"width\":380,\"height\":380,\"caption\":\"WebKul Software Private Limited\"},\"image\":{\"@id\":\"https:\/\/webkul.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/webkul\/\",\"https:\/\/x.com\/webkul\",\"https:\/\/www.instagram.com\/webkul\/\",\"https:\/\/www.linkedin.com\/company\/webkul\",\"https:\/\/www.youtube.com\/user\/webkul\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Kimberly Clark Professional Case Study | Brazil Marketplace","description":"Kimberly Clark leverages the Adobe Commerce platform with Webkul Marketplace to build a comprehensive B2B platform in Brazil.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/","og_locale":"en_US","og_type":"article","og_title":"Kimberly Clark Professional Case Study | Brazil Marketplace","og_description":"Kimberly Clark leverages the Adobe Commerce platform with Webkul Marketplace to build a comprehensive B2B platform in Brazil.","og_url":"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/","og_site_name":"Webkul Blog","article_publisher":"https:\/\/www.facebook.com\/webkul\/","article_modified_time":"2025-09-29T07:17:04+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/06\/Kimberly-Clark-twitterlinkedin.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_image":"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/06\/Kimberly-Clark-twitterlinkedin.png","twitter_site":"@webkul","twitter_misc":{"Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/","url":"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/","name":"Kimberly Clark Professional Case Study | Brazil Marketplace","isPartOf":{"@id":"https:\/\/webkul.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/#primaryimage"},"image":{"@id":"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/#primaryimage"},"thumbnailUrl":"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/06\/kimberly-clark-case-study-featured.webp","datePublished":"2023-06-20T08:15:38+00:00","dateModified":"2025-09-29T07:17:04+00:00","description":"Kimberly Clark leverages the Adobe Commerce platform with Webkul Marketplace to build a comprehensive B2B platform in Brazil.","breadcrumb":{"@id":"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/#primaryimage","url":"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/06\/kimberly-clark-case-study-featured.webp","contentUrl":"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2023\/06\/kimberly-clark-case-study-featured.webp","width":1091,"height":686,"caption":"kimberly-clark-case-study-featured"},{"@type":"BreadcrumbList","@id":"https:\/\/webkul.com\/blog\/case-studies\/kimberly-clark-professional-brazil-marketplace\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/webkul.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Case Study","item":"https:\/\/webkul.com\/blog\/case-studies\/"},{"@type":"ListItem","position":3,"name":"Kimberly Clark Professional – Built On Magento and Powered by Webkul Marketplace"}]},{"@type":"WebSite","@id":"https:\/\/webkul.com\/blog\/#website","url":"https:\/\/webkul.com\/blog\/","name":"Webkul Blog","description":"","publisher":{"@id":"https:\/\/webkul.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/webkul.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/webkul.com\/blog\/#organization","name":"WebKul Software Private Limited","url":"https:\/\/webkul.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/webkul.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2021\/08\/webkul-logo-accent-sq.png","contentUrl":"https:\/\/cdnblog.webkul.com\/blog\/wp-content\/uploads\/2021\/08\/webkul-logo-accent-sq.png","width":380,"height":380,"caption":"WebKul Software Private Limited"},"image":{"@id":"https:\/\/webkul.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/webkul\/","https:\/\/x.com\/webkul","https:\/\/www.instagram.com\/webkul\/","https:\/\/www.linkedin.com\/company\/webkul","https:\/\/www.youtube.com\/user\/webkul\/"]}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/webkul.com\/blog\/wp-json\/wp\/v2\/case_studies\/387086","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webkul.com\/blog\/wp-json\/wp\/v2\/case_studies"}],"about":[{"href":"https:\/\/webkul.com\/blog\/wp-json\/wp\/v2\/types\/case_studies"}],"author":[{"embeddable":true,"href":"https:\/\/webkul.com\/blog\/wp-json\/wp\/v2\/users\/135"}],"replies":[{"embeddable":true,"href":"https:\/\/webkul.com\/blog\/wp-json\/wp\/v2\/comments?post=387086"}],"version-history":[{"count":46,"href":"https:\/\/webkul.com\/blog\/wp-json\/wp\/v2\/case_studies\/387086\/revisions"}],"predecessor-version":[{"id":508408,"href":"https:\/\/webkul.com\/blog\/wp-json\/wp\/v2\/case_studies\/387086\/revisions\/508408"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/webkul.com\/blog\/wp-json\/wp\/v2\/media\/496786"}],"wp:attachment":[{"href":"https:\/\/webkul.com\/blog\/wp-json\/wp\/v2\/media?parent=387086"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}